Giro’s marketing, tracked daily.
The latest creative Giro puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of October 6, 2026
Email
Your Exclusive 15% Off Awaits!
Oct 6, 2026

Paid media
MetaThe Burst Collection
Oct 1, 2026

Social
InstagramSix World Cup wins and a pretty unreal final season as a junior. So many good memories from this year and a lot to be grateful for. Thank you to everyone who’s been behind me and helped make it happen. The season wraps up in Lake Placid this weekend, and not being able to race is rough, but I’m proud of what we were able to do this year. A massive thanks to @girocycling for the surprise and for putting together this custom helmet to celebrate the season. So cool seeing some of the best moments from the year come together. Pretty special way to end the season. V: @brookscurran
Oct 2, 2026
What we track on Giro
ShopVision captures the public marketing we see from Giro every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to October 6, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Giro use?
All channelsHomepage is Giro's most-used channel. Jump to a channel below, or read straight down.
Giro homepage updates
264 capturedCadence
~21/ wk
Last 30 days
90
—· vs prior 30d
Giro on email
39 capturedCadence
~3.3/ wk
Last 30 days
14
▼ 12%· vs prior 30d

Your Exclusive 15% Off Awaits!
Oct 6, 2026

Meet The Burst Collection
Oct 5, 2026

What type of rider are you?
Oct 3, 2026

The All-New Burst Collection
Oct 1, 2026

Coming Soon… For A Limited Time Only…
Sep 29, 2026

Build Your Kit. Save Up To 50%
Sep 25, 2026

Just Dropped: The Shadow Collection
Sep 22, 2026

Limited Edition Drop: The Shadow Collection
Sep 20, 2026

Up to 35% off, extra discount on select sale styles
Sep 18, 2026

Apparel Engineered To Excel: Road, MTB, and Gravel
Sep 16, 2026

The Kasia Collection Just Got Bigger!
Sep 10, 2026

Final Hours: Up to 30% Off! ⌛
Sep 7, 2026
Giro on paid media
105 capturedCadence
~4.9/ wk
Last 30 days
21
Top platform
Meta
Promotional history, record by record
185 records · latest 5 shown180 more offers sit before Oct 4, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Giro's competitive set
Benchmark on the same fieldsGiro’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Giro on social
58 capturedCadence
~2.6/ wk
Last 30 days
11
▼ 42%· vs prior 30d
Top platform
Instagram
Six World Cup wins and a pretty unreal final season as a junior. So many good memories from this year and a lot to be grateful for. Thank you to everyone who’s been behind me and helped make it happen. The season wraps up in Lake Placid this weekend, and not being able to race is rough, but I’m proud of what we were able to do this year. A massive thanks to @girocycling for the surprise and for putting together this custom helmet to celebrate the season. So cool seeing some of the best moments from the year come together. Pretty special way to end the season. V: @brookscurran
Oct 2, 2026 · Instagram
Stand out as the day disappears. The Burst Collection available now 👉 bit.ly/burst-collection
Oct 1, 2026 · Facebook
BIKE CHECK & DAY 1 SCOPE ⚒️ link in bio 📺 🎵 @auntcynthiascabin #RedBullRampage #MTB #Freeride #Utah
Sep 30, 2026 · Instagram
Riding fuels our design, REMI GAUVIN and our R&D team on trail putting Montaro Pro through its paces last spring.
Sep 29, 2026 · Facebook
Leap into the light. Speed from the night. 👉 The Shadow Collection. Available now
Sep 20, 2026 · Facebook
Tell me it’s your rest day without telling me it’s your rest day🤪 classic neighborhood ride, checking out beautiful houses, getting inspired, spinning tired legs and stopping for 100000 latte ! If you wanna be matchy matchy with me #kasiacollection shoes and helmet are available on @girocycling website now 🤸♀️💃
Sep 14, 2026 · Instagram
@paulcouderc flying at @backyardbattle_mtb 🏴
Sep 10, 2026 · Facebook
4 and counting. 🫡 Matthew Brennan
Sep 8, 2026 · Facebook
Performance, proven. Wout van Aert takes the Stage 13 victory at La Vuelta.
Sep 4, 2026 · Facebook
Out here for #cerroabajo @redbullgermany !! Always crazy learning to ride the streets 🚧 stoked! 🤳🏼 @samstorr04 @forbiddenbikecompany
Sep 3, 2026 · Instagram
Wicked week!! @backyardbattle_mtb Endless thank you’s to @samhodgs0n @veroniquesandler for having me
Aug 31, 2026 · Instagram
TWO TO MAKE IT TRUE! 🏆 ✌️ @matty.brennan__ takes stage 5 of @lavuelta 🔴 @teamvisma_leaseabike
Aug 26, 2026 · Instagram