Gerber Gear’s marketing, tracked daily.
The latest creative Gerber Gear puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of August 21, 2026What we track on Gerber Gear
ShopVision captures the public marketing we see from Gerber Gear every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to August 21, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Gerber Gear use?
All channelsHomepage is Gerber Gear's most-used channel. Jump to a channel below, or read straight down.
Gerber Gear homepage updates
88 capturedGerber Gear on email
30 captured
Here's Your Next EDC
Aug 21, 2026

Introducing: The American-Made Forefront
Aug 18, 2026

Experience the MagnaCut Advantage
Aug 14, 2026

Ultimate Knife Giveaway
Aug 11, 2026

Center-Drive Doesn't Flinch
Aug 8, 2026

Back in Stock: StrongArm MagnaCut
Aug 1, 2026

Trust Doens't Flinch
Jul 29, 2026

Master Your Campsite
Jul 24, 2026

Don’t Hit the Road Without These
Jul 22, 2026

Your New Trail Companion Awaits
Jul 20, 2026

The people have spoken
Jul 18, 2026

Strength You Can Count On
Jul 16, 2026
Gerber Gear on paid media
29 capturedGerber Gear's competitive set
Benchmark on the same fieldsGerber Gear’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
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Gerber Gear on social
54 capturedTrust the process with the new American-made Forefront. Built for the moments that matter, Forefront takes you from the hunt to everyday carry. Choose a pocket folder or robust fixed blade, what's your pick?
Aug 21, 2026 · Instagram
Aug 20, 2026 · Youtube
Aug 19, 2026 · Youtube
Meet the brand new Forefront | When the arrow leaves your bow, and the blood trail leads you to what you worked so hard for, the real test begins. Part hunting knife, part everyday blade, this American-made hunting knife is ready to meet the moment. Available as a pocket folder or fixed blade, it's next on your gear list for your upcoming hunt. Are you team fixed blade or folding knife?
Aug 18, 2026 · Instagram
The Ultimate knife giveaway is still live. There is still time to get your name in the running. To celebrate the Portland Knife Center of Excellence 3rd successive celebration of National Knife Day, we’re giving away 3 prize packages that will give your collection a serious upgrade. The 3 prize packages include one product from each of the Portland Knife Center of Excellence brands with a total prize value over $11,000: Leatherman, Gerber, Benchmade, Steelport Knife Co, CRKT, The James Brand, William Henry, Kershaw and Zero Tolerance. We'll be gathering in-person for our 3rd annual National Knife Day event, Sunday, August 23, 10am-2pm. Click link in Bio for more details and to enter. No Purchase necessary.
Aug 17, 2026 · Instagram
The fastball in MagnaCut, a knife designed to deploy fast and stay sharp. #explore #magnacut #gerbergear #outdoors #fastball
Aug 15, 2026 · Tiktok
The Fastball is every Gerber employee's favorite knife by a country mile. When it's USA-made, uses the incredible MagnaCut Steel and has a one-handed finger flipper, it's bound to be your favorite too.
Aug 14, 2026 · Instagram
The Assert in MagnaCut, a perfect every day carry knife designed to be sharp and lightweight. #explore #gerbergear #knives #outdoors
Aug 13, 2026 · Tiktok
When it's light as a feather, made in the USA, and equipped with MagnaCut steel, the Assert is ready to earn your trust, day in and day out.
Aug 12, 2026 · Instagram
To celebrate the Portland Knife Center of Excellence 3rd successive celebration of National Knife Day, we’re giving away 3 prize packages that will give your collection a serious upgrade. The 3 prize packages include one product from each of the Portland Knife Center of Excellence brands with a total prize value over $11,000: @leathermantools, @gerbergear, @benchmadeknifecompany, @steelportknifeco, @crkt_knives, @thejamesbrand, @williamhenry_studio, @kershawknives and @ztknives. We'll be gathering in-person for our 3rd annual National Knife Day event, Sunday, August 23, 10am-2pm. Click link in Bio for more details and to enter. No Purchase necessary. #nationalknifeday
Aug 10, 2026 · Facebook
Some moments test your resolve. Others test your gear. That’s why Gerber created the Center-Drive, a no-nonsense multi-tool built to stand up to hard use and holds fast when it matters most.
Aug 5, 2026 · Instagram
Looking for the ultimate StrongArm? Choose the American-made legend with MagnaCut steel.
Aug 1, 2026 · Instagram