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Fjällräven
fjallraven.com ↗

Fjällräven’s marketing, tracked daily.

The latest creative Fjällräven puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

What we track on Fjällräven

ShopVision captures the public marketing we see from Fjällräven every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
4 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to October 6, 2026.
Data types
HomepageEmailPaid mediaSocial
Dataset
Live

Which channels does Fjällräven use?

All channels

Paid media is Fjällräven's most-used channel. Jump to a channel below, or read straight down.

Fjällräven homepage updates

174 captured

Cadence

~14/ wk

Last 30 days

58

▼ 3%· vs prior 30d

Fjällräven on email

74 captured

Cadence

~6.3/ wk

Last 30 days

27

▲ 4%· vs prior 30d

Fjällräven on social

94 captured

Cadence

~10/ wk

Last 30 days

43

▲ 72%· vs prior 30d

Top platform

Instagram

Promotional history, record by record

68 records · latest 5 shown
CapturedChannelOfferDepth
Oct 6, 2026emailLimited Time: 20% Off Pre-Loved StylesDiscount
Oct 6, 2026emailPre-Loved Styles: Up to 20% OffDiscount
Oct 6, 2026websiteSHOP UP TO 30% OFF SELECT STYLESDiscount
Oct 4, 2026websiteSHOP UP TO 30% OFF SELECT STYLESDiscount
Oct 3, 2026emailThe North Early Access TicketsFree Gift

63 more offers sit before Oct 3, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Fjällräven's competitive set

Benchmark on the same fields

Fjällräven’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
FjällrävenFjällräven
28%
40%
4
This page
PatagoniaPatagoniapatagonia.com
95
Open profile →
NorrønaNorrønanorrona.com
90
Arc'teryxArc'teryxarcteryx.com
88
Open profile →
CotopaxiCotopaxicotopaxi.com
88
Open profile →
The North FaceThe North Facethenorthface.com
85
Open profile →
Helly HansenHelly Hansenhellyhansen.com
85
Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.