Urban Decay’s marketing, tracked daily.
The latest creative Urban Decay puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.
What we track on Urban Decay
ShopVision captures the public marketing we see from Urban Decay every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 5 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to August 22, 2026.
- Data types
- HomepageEmailPaid mediaSocialSMS
- Dataset
- Live
Which channels does Urban Decay use?
All channelsSocial is Urban Decay's most-used channel. Jump to a channel below, or read straight down.
Urban Decay homepage updates
88 capturedUrban Decay on email
20 captured
Did You Hear? We're Ghosting Imperfections.
Aug 21, 2026

NEW! Ghosting Glam Bundles Are Here
Aug 18, 2026

Want a truly matte setting powder that isn’t cakey or drying?
Aug 11, 2026

NEW: All Nighter Ghosting Spray
Aug 5, 2026

NEW: The Ghosting Trio is Here!
Aug 2, 2026

95% Said Goodbye To Makeup Meltdowns.
Jul 31, 2026

Your fresh new drops are here!
Jul 24, 2026

You Choose. Stain. Brush. Play.
Jul 17, 2026
Urban Decay on paid media
11 capturedUrban Decay on sms
19 capturedPromotional history, record by record
107 records · latest 5 shown102 more offers sit before Aug 20, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Urban Decay's competitive set
Benchmark on the same fieldsUrban Decay’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
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Urban Decay on social
218 capturedwhat’s in Mika!’s bag?! everyone wants to know. definitely Ghosting Spray, obvs. shop Ghosting Spray at urbandecay.com, Sephora, and Ulta Beauty.
Aug 22, 2026 · Facebook
light as a loose powder with a no-cake set. Ghosting Powder uses innovative freeze-dried tech to instantly blur skin with up to 24hr weightless wear. for best results, apply with a fluffy brush and dust all over or in targeted areas.
Aug 21, 2026 · Facebook
Ghosting Spray + All Nighter Setting Spray are NOT the same - just ask @Steve Kassajikian set with Ghosting Spray-on powder and lock it in with All Nighter Setting Spray. #urbandecay #ghosting #powderspray #allnightersettingspray
Aug 20, 2026 · Tiktok
Ghosting Spray: loose powder in a spray for an all day blur 🤝 All Nighter Setting Spray: traditional setting spray for a wet flexible hold. get the perfect pair at urbandecay.com, @sephora, + @Ulta Beauty #urbandecay #ghosting #powderspray #allnightersettingspray
Aug 19, 2026 · Tiktok
Formula Files: How to use Ghosting Spray with All Nighter Setting Spray 👀 Sara from Product Development shows us how it’s done when layering Ghosting Spray-on powder with All Nighter Setting Spray, plus a few tips and tricks to perfect your Ghosting look. #urbandecay #ghosting #powderspray #allnightersettingspray
Aug 18, 2026 · Tiktok
the blur speaks for itself. Ghosting Spray comes in 3 tints that are flexible in shade to flatter all skin tones 🙂↕️ featuring Ghosting Spray in ‘Light’ @Natalie McMillan @Victoria Loza @Shanney Thich @vanessa 💐 @selina.yu @Syd Trip ★ #urbandecay #ghosting #powderspray
Aug 17, 2026 · Tiktok
don’t ghost this post — @Alexandra French recreates Mika Abdalla’s viral glam using Ghosting Trio: Paste, Powder, + Spray. lock in (your makeup), it’s time to go ghost mode ⭐️ #urbandecay #mikaabdalla #alexandrafrench
Aug 16, 2026 · Tiktok
go ghost mode with our newest complexion innovation: Ghosting Paste, Powder, + Spray — your newest fix for all-day blur + a soft-focus matte finish Ghosting Paste: infused with blurring particles that lock makeup while blocking texture. Ghosting Powder: uses freeze-dried tech that starts as a cream + is processed into a superfine powder that feels invisible. Ghosting Spray: a first of its kind dry spray-on powder for instant, all-over blur. shop the Ghosting Trio exclusively at urbandecay.com + @Ulta Beauty #urbandecay #ghosting
Aug 15, 2026 · Tiktok
@Steve Kassajikian gives us the real tea on Ghosting Spray: a setting powder in a can. comment any questions you have about Ghosting Spray — we got you 🙂↕️ #urbandecay #ghosting #powderspray
Aug 14, 2026 · Tiktok
your cheat sheet to Ghosting Spray 👀 DO: - shake bottle vigorously - spray at least 10 inches away - spray in a continuous motion DON’T: - forget to shake before applying - spray too close to your face - concentrate spray in one area @dechenzin wears Ghosting Spray in ‘Light’ #urbandecay #ghosting
Aug 13, 2026 · Tiktok
Rose Siard gives us a mini master class on how to instantly blur her base using the Ghosting Trio. shop the Ghosting Trio and experience next level blur, exclusively at Ulta Beauty.
Aug 12, 2026 · Facebook
@Rose Siard gives us a mini masterclass on how to blur her base with Ghosting Spray in Light — a spray-on setting powder. 1. shake well 2. spray at half an arm’s length from the face in a continuous motion 3. go “ghost mode” and cover the eye area #urbandecay #ghosting #powderspray
Aug 11, 2026 · Tiktok