ROKA’s marketing, tracked daily.
The latest creative ROKA puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of October 6, 2026
Email
Sandalwood brings the looks.
Oct 6, 2026

Social
InstagramLast week, we joined Dr. Andrew Huberman at Radio City Music Hall in New York City for PROTOCOLS: An Operating Manual for the Human Body. A live exploration of the science and everyday practices behind better sleep, focus, recovery and performance. As a partner of Dr. Huberman, we were excited to be part of the night, introduce attendees to ROKA and share more about the Wind Down™ Collection that was designed in collaboration with him.
Sep 26, 2026
What we track on ROKA
ShopVision captures the public marketing we see from ROKA every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to October 6, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does ROKA use?
All channelsPaid media is ROKA's most-used channel. Jump to a channel below, or read straight down.
ROKA homepage updates
87 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
ROKA on email
55 capturedCadence
~6.8/ wk
Last 30 days
29
▲ 123%· vs prior 30d

Sandalwood brings the looks.
Oct 6, 2026

Your glasses should keep up.
Oct 5, 2026

ICYMI: New color drops for Barton 2.0 👀
Oct 4, 2026

Brand New Colors in our #1 Style
Oct 3, 2026

The Best Just Got Better.
Oct 2, 2026

Protective Eyewear: Which one fits your needs?
Oct 1, 2026

Last week at Radio City Music Hall!
Sep 26, 2026

See For Yourself.
Sep 25, 2026

Gift Better This Year.
Sep 24, 2026

Leave your uncomfortable contacts behind.
Sep 23, 2026

Make It Yours.
Sep 21, 2026

A classic that can keep up.
Sep 18, 2026
ROKA on paid media
326 capturedCadence
~7.5/ wk
Last 30 days
32
Top platform
Promotional history, record by record
51 records · latest 4 shown47 more offers sit before Oct 2, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
ROKA's competitive set
Benchmark on the same fieldsROKA’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
ROKA on social
7 capturedCadence
~0.2/ wk
Last 30 days
1
Top platform
Instagram
Last week, we joined Dr. Andrew Huberman at Radio City Music Hall in New York City for PROTOCOLS: An Operating Manual for the Human Body. A live exploration of the science and everyday practices behind better sleep, focus, recovery and performance. As a partner of Dr. Huberman, we were excited to be part of the night, introduce attendees to ROKA and share more about the Wind Down™ Collection that was designed in collaboration with him.
Sep 26, 2026 · Instagram
Every detail counts 💖 You know I can’t RESIST a little customisation! So it was the most exciting news when I found out @roka now do custom eyewear… I may have gone a little overboard 🤭 What do you think of my designs? Head to their site to create your own… or I won’t mind if you copy one of these! 👓 🎥 @hollycharlesphotography_
Sep 2, 2026 · Instagram
They asked him how he would feel if he didn’t win... I guess we’ll never know. Congrats Keegan on a 6-peat at the Leadville MTB 100!
Aug 19, 2026 · Instagram
@roka eyewear for all your eyeglass needs! Use promo code RIDEOUT to save.
Aug 17, 2026 · Instagram
Trade the beaches for volcanic ridges. Swap the crowds for silence. Replace the easy path with miles of uneven ground beneath a relentless sun. That's where you'll find Remi Warren. Remi’s latest pursuit took him to Hawaii in search of axis deer, an elusive species that thrives in the islands' steep volcanic terrain. The hunt rewards patience as much as endurance, demanding long hikes, careful observation, and the discipline to wait for the right opportunity. Every hunt is different, but the mindset never changes. Stay patient. Read the terrain. Trust your preparation. Let your gear disappear into the background. ROKA Protective Eyewear was built for exactly these kinds of days and these kind of adventures.
Aug 5, 2026 · Instagram
West Texas. Endless miles. One pursuit. ROKA ambassador Adam Greentree spent days chasing the elusive Ghost Sheep through unforgiving terrain under the desert sun. When the conditions demand everything, your gear has to deliver. Built to perform so you can focus on what you're chasing.
Jul 18, 2026 · Instagram
Lucy Charles-Barclay does it again. At Challenge Roth, one of triathlon's most iconic races, Lucy led from the opening swim and raced fearlessly from start to finish, earning another podium finish against a world-class field. Congratulations, Lucy, on another world-class performance. 👏
Jul 11, 2026 · Instagram