Natrol Vitamins & Supplements’s marketing, tracked daily.
The latest creative Natrol Vitamins & Supplements puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of October 7, 2026
Email
Welcome
Oct 1, 2026
Paid media
MetaA Better Sleep Routine
Oct 5, 2026
Social
TiktokThat's why Natrol® has three options: Triple Magnesium, a 3-in-1 blend of glycinate, citrate, and taurate for optimal whole body health†; Extra Strength Magnesium, which promotes brain, heart, muscle, and sleep health†; and Magnesium Glycinate, which supports healthy sleep and a healthy body.† Whichever bottle you reach for, we've got a magnesium for that. 💜 † These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. #Natrol® #magnesium #sleepsupport #NeedSleep #relax
Oct 7, 2026
What we track on Natrol Vitamins & Supplements
ShopVision captures the public marketing we see from Natrol Vitamins & Supplements every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to October 7, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Natrol Vitamins & Supplements use?
All channelsPaid media is Natrol Vitamins & Supplements's most-used channel. Jump to a channel below, or read straight down.
Natrol Vitamins & Supplements homepage updates
84 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
Natrol Vitamins & Supplements on email
8 capturedCadence
~0.7/ wk
Last 30 days
3
Natrol Vitamins & Supplements on paid media
183 capturedCadence
~5.8/ wk
Last 30 days
25
Top platform
A Better Sleep Routine
Oct 5, 2026 · Meta
Get MVP Sleep with Natrol®
Oct 1, 2026 · Meta
Sep 29, 2026 · Meta
Sep 28, 2026 · Meta
Sep 24, 2026 · Meta
Get MVP Sleep with Natrol®
Sep 1, 2026 · Meta
NEW Natrol® Ultra Sleep
Aug 24, 2026 · Meta
Aug 5, 2026 · Meta
Aug 3, 2026 · Meta
Jul 31, 2026 · Meta
Jul 29, 2026 · Meta
Jul 27, 2026 · Meta
Natrol Vitamins & Supplements's competitive set
Benchmark on the same fieldsNatrol Vitamins & Supplements’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Natrol Vitamins & Supplements on social
65 capturedCadence
~5.6/ wk
Last 30 days
24
▲ 26%· vs prior 30d
Top platform
Instagram
That's why Natrol® has three options: Triple Magnesium, a 3-in-1 blend of glycinate, citrate, and taurate for optimal whole body health†; Extra Strength Magnesium, which promotes brain, heart, muscle, and sleep health†; and Magnesium Glycinate, which supports healthy sleep and a healthy body.† Whichever bottle you reach for, we've got a magnesium for that. 💜 † These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. #Natrol® #magnesium #sleepsupport #NeedSleep #relax
Oct 7, 2026 · Tiktok
Two new favorites, now at Natrol.com. Natrol® Extra Strength Magnesium promotes brain, heart, muscle, and sleep health,† and Natrol® Ultra Sleep Botanical Blend is a melatonin-free 3-in-1 blend of valerian root, L-theanine, and Dream Botanicals™. Order both, straight to your door. 🌙 † These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. https://www.natrol.com #SleepHelp #BotanicalBlend #SleepSupport #Magnesium
Oct 5, 2026 · Tiktok
Proper rest isn't just about how long you sleep; it's also about how rested you feel when you wake up. As part of our ongoing "Meet the Natrol Scientific Advisory Board" series, we're introducing Dr. Helen Burgess, a board member and leading researcher in sleep and circadian science. As Professor of Psychiatry and Co-Director of the Sleep and Circadian Research Laboratory at the University of Michigan, Dr. Burgess has spent her career studying the biological mechanisms that influence sleep - from circadian rhythms to the effects of light and melatonin on the body's internal clock. Her research has helped advance scientific understanding of sleep timing and informed clinical guidelines for circadian rhythm sleep-wake disorders. As a member of Natrol's Sleep Science Advisory Board, Dr. Burgess brings a research-driven perspective that deepens our understanding of the science behind healthy sleep.
Oct 2, 2026 · Instagram
Proper rest isn't just about how long you sleep; it's also about how rested you feel when you wake up. As part of our ongoing "Meet the Natrol Scientific Advisory Board" series, we're introducing Dr. Helen Burgess, a board member and leading researcher in sleep and circadian science. As Professor of Psychiatry and Co-Director of the Sleep and Circadian Research Laboratory at the University of Michigan, Dr. Burgess has spent her career studying the biological mechanisms that influence sleep - from circadian rhythms to the effects of light and melatonin on the body's internal clock. Her research has helped advance scientific understanding of sleep timing and informed clinical guidelines for circadian rhythm sleep-wake disorders. As a member of Natrol's Sleep Science Advisory Board, Dr. Burgess brings a research-driven perspective that deepens our understanding of the science behind healthy sleep. #SleepEducation #MelatoninEducation #hearthealth #sleephealth
Oct 1, 2026 · Facebook
College days are packed: classes, studying, game days, and everything in between. Play hard, rest harder. Natrol® 10mg Melatonin helps you fall asleep faster, stay asleep longer†, and wake up ready for whatever's next.🌙 †*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. #collegediml #Natrol #collegetip #priortizeyourself #melatonin
Sep 30, 2026 · Tiktok
There’s a common misconception that taking melatonin over time can stop your body from making its own. Swipe through to learn what current evidence says, what naturally influences melatonin production, and why healthy sleep habits still matter. #MythBustersMonday #SleepHealth #MelatoninFacts #WellnessEducation #SupplementFacts #HealthyHabits #SleepSupport #Vytalogy
Sep 29, 2026 · Instagram
47 tabs open, brain still spinning, to-do list still running. Then it's time to close it all out with Natrol® 10mg Melatonin Gummies. Helps you fall asleep faster, stay asleep longer, and wake up more refreshed.† 🌙 †These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. #Natrol #Busy #QuietTime #Melatonin #SleepStress #SleepSupport
Sep 28, 2026 · Facebook
We’re back for season two: Natrol®️ is partnering with Josh Allen this season to support his approach to quality sleep. Ultra Sleep is made with the #1 doctor recommended ingredient for sleep and formulated to improve sleep quality.† Available now on Amazon and nationwide retailers. 💜 † These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. #JoshAllen #Natrol #sleep #melatonin
Sep 26, 2026 · Facebook
We're back for season two: Natrol®️ is partnering with Josh Allen this season to support his approach to quality sleep. Ultra Sleep is made with the #1 doctor recommended ingredient for sleep and formulated to improve sleep quality.† Available now on Amazon and nationwide retailers. 💜 † These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. #JoshAllen #FootballSeason #SleepSupport #UltraSleep
Sep 25, 2026 · Tiktok
Sleep is often the first thing we sacrifice when life gets busy, but it’s one of the strongest foundations for how we feel and function each day. Swipe through for Dr. Stephanie Stahl's perspective on why sleep matters, how daily routines shape your natural sleep-wake cycle, and the role melatonin plays in helping your body wind down. #Natrol #HealthyLiving #SleepSupport #SleepEducation #HealthySleep #BetterHealth
Sep 23, 2026 · Instagram
First day of fall means one thing: it’s officially sweater weather for our hero SKUs too. Meet the Natrol lineup dressed for cooler days and cozier nights. *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. #Natrol #Fall #Sleep #SleepImportance #HelpSleeping
Sep 22, 2026 · Facebook
New Natrol® products are dropping on Amazon 👀. If you've been asking for more ways to support your sleep, this one's for you. 🌙 #Amazon #Magnesium #SleepSupport #Natrol #relax
Sep 18, 2026 · Tiktok