Hurley’s marketing, tracked daily.
The latest creative Hurley puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.
Latest creative
As of October 6, 2026What we track on Hurley
ShopVision captures the public marketing we see from Hurley every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 5 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to October 6, 2026.
- Data types
- HomepageEmailPaid mediaSocialSMS
- Dataset
- Live
Which channels does Hurley use?
All channelsSocial is Hurley's most-used channel. Jump to a channel below, or read straight down.
Hurley homepage updates
87 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
Hurley on email
56 capturedCadence
~4.2/ wk
Last 30 days
18
▼ 22%· vs prior 30d

New Season, New Current
Oct 3, 2026

New arrivals are *here*
Oct 2, 2026

Don't miss it: 20% off almost everything 🔥
Sep 29, 2026

20% Off September Best Sellers ⚡
Sep 28, 2026

Hurley x Mikey DeTemple Collection
Sep 27, 2026

20% off almost everything 👀
Sep 25, 2026

20% off almost everything starts NOW 🏄♂️
Sep 23, 2026

Introducing The Mikey DeTemple Collection 🌊
Sep 22, 2026

From the lineup to the ranch
Sep 20, 2026

sale refresh ⚠️ new markdowns added
Sep 18, 2026

New Online Exclusives 🌴
Sep 15, 2026

Vintage graphics, washed denim, and easy layers
Sep 13, 2026
Hurley on paid media
112 capturedCadence
~0.5/ wk
Last 30 days
2
▼ 60%· vs prior 30d
Top platform
Hurley on sms
9 capturedCadence
~0.9/ wk
Last 30 days
4
▼ 20%· vs prior 30d
Promotional history, record by record
142 records · latest 5 shown137 more offers sit before Oct 2, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Hurley's competitive set
Benchmark on the same fieldsHurley’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Hurley on social
329 capturedCadence
~22/ wk
Last 30 days
94
Top platform
Facebook
Wave hunting with @sarafreyre #surftrip #surfclips #surfing #wave #hurley
Oct 6, 2026 · Tiktok
From the Hurley x @mikeydetemple collaboration. Inspired by life behind the lens out east. See more at the link in bio 📸⛵
Oct 5, 2026 · Instagram
Island time all the time and more tropically-minded prints live now at the link in bio 🌺
Oct 4, 2026 · Instagram
Back to school — but make it cool. Shop Hurley kids online and in stores 🍏
Oct 3, 2026 · Instagram
Sunshine and aloha on repeat 🌺🔁💫 Shop the Moore Aloha Collection, made in partnership with 5x World Champ Carissa Moore, available now at hurley.com
Oct 2, 2026 · Instagram
Benji goes backhand @BenjiLange #surfing #surfclips #hurley #wave
Oct 1, 2026 · Tiktok
Island style 🌴 Shop new arrivals for fall at the link in bio.
Sep 30, 2026 · Instagram
Surf checks are better in Phantom. Shop new prints and colors online now.
Sep 29, 2026 · Instagram
NYC’s @beau.chann volunteered three weeks of his summer helping kids with challenges Surf through non-profit @surfforall . The last few days he put on a clinic in the backyard & humbly went about his day. Luckily for us @mattclarkoceanimagery happened to be on the boardwalk to shoot a couple photos. In this new World of selfishness & perception vs reality. Beau never drank the Kool-Aid, he has always put others first, lead with Action & kindness. It is an honor to be an Uncle figure in his life (since his 1st wave ever). If we had an Austin Gibbons award, there’s no doubt this kid would be 100% in the running!! Love you kid 🤙🏽 📷: @mattclarkoceanimagery @hurley
Sep 28, 2026 · Instagram
Introducing the Hurley x @mikeydetemple collection. A celebration of surf heritage, creativity, and a life shaped by the sea. See more at hurley.com 📸⛵
Sep 27, 2026 · Facebook
Drop in with @pedrocarvalhosk8 🛹🇧🇷
Sep 26, 2026 · Facebook
New shirt, no shoes, no problem. Find new arrivals at the link in bio.
Sep 25, 2026 · Instagram