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HelloFresh’s marketing, tracked daily.

The latest creative HelloFresh puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.

Latest creative

As of October 7, 2026

What we track on HelloFresh

ShopVision captures the public marketing we see from HelloFresh every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
5 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to October 7, 2026.
Data types
HomepageEmailPaid mediaSocialSMS
Dataset
Live

Which channels does HelloFresh use?

All channels

Paid media is HelloFresh's most-used channel. Jump to a channel below, or read straight down.

HelloFresh homepage updates

88 captured

Cadence

~7.0/ wk

Last 30 days

30

—· vs prior 30d

HelloFresh on email

50 captured

Cadence

~4.2/ wk

Last 30 days

18

▼ 10%· vs prior 30d

HelloFresh on social

165 captured

Cadence

~17/ wk

Last 30 days

71

Top platform

Instagram

HelloFresh on sms

24 captured

Cadence

~2.6/ wk

Last 30 days

11

▲ 38%· vs prior 30d

Promotional history, record by record

150 records · latest 5 shown
CapturedChannelOfferDepth
Oct 7, 2026websiteNew Customer Auto-Renewal OfferOther
Oct 7, 2026emailFree STAUB Baking DishFree Gift
Oct 7, 2026email10 Free Meals DiscountDiscount
Oct 6, 2026email11 Free MealsDiscount
Oct 6, 2026emailStaub Dish + 10 Free Meals for New CustomersDiscount

145 more offers sit before Oct 6, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

HelloFresh's competitive set

Benchmark on the same fields

HelloFresh’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
HelloFreshHelloFresh
88%
100%
5
This page
Meal Delivery Service|Marley SpoonMeal Delivery Service|Marley Spoonmarleyspoon.com
90
DinnerlyDinnerlydinnerly.com
82
Purple Carrot PlantPurple Carrot Plantpurplecarrot.com
80

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.