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Glossier’s marketing, tracked daily.

The latest creative Glossier puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.

Latest creative

As of October 7, 2026

What we track on Glossier

ShopVision captures the public marketing we see from Glossier every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
5 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to October 7, 2026.
Data types
HomepageEmailPaid mediaSocialSMS
Dataset
Live

Which channels does Glossier use?

All channels

Paid media is Glossier's most-used channel. Jump to a channel below, or read straight down.

Glossier homepage updates

85 captured

Cadence

~7.0/ wk

Last 30 days

30

—· vs prior 30d

Glossier on email

52 captured

Cadence

~2.8/ wk

Last 30 days

12

▼ 33%· vs prior 30d

Glossier on social

117 captured

Cadence

~8.9/ wk

Last 30 days

38

▲ 31%· vs prior 30d

Top platform

Instagram

Glossier on sms

13 captured

Cadence

~1.4/ wk

Last 30 days

6

▼ 14%· vs prior 30d

Glossier's competitive set

Benchmark on the same fields

Glossier’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.