Gibson’s marketing, tracked daily.

The latest creative Gibson puts in front of shoppers — homepage, email and social — captured on the day each one changed.

Latest creative

As of October 7, 2026

Email
Gear Demos, Artist Interviews, and More
Oct 7, 2026
Social
Instagram
Gibson Mod™ Collection Break the mold with our one-of-a-kind, customized guitars. All Gibson guitars go through rigorous QC, but every once in a while, a guitar with outstanding playability and tone doesn't quite meet the strict cosmetic standards at our craftories. As part of our ongoing commitment to sustainability, these instruments are sent to the Mod Collection team to use as a blank canvas—and let their imaginations run riot. With a fresh batch of Gibson Mod Collection guitars dropping every week, act fast to get your hands on these one-of-a-kind guitars with unique hardware and electronics customizations, and the wildest finishes in Music City. Shop the Mod Collection at the link in bio! This Mod Collection 2026 Flying V 70s has a Cybernetic Hivemind finish. The modifications consist of the Mod Collection-exclusive custom finish with a stylistic painted pickguard and complementary painted screws, black nickel hardware including the truss rod cover, 490R neck and 498T bridge pickups with gold pole pieces, and black Top Hat knobs with gold reflectors. It weighs 7.05 pounds and comes with a hardshell case and two-year playability warranty. #Gibson #ModCollection #TheOriginal
Oct 7, 2026

What we track on Gibson

ShopVision captures the public marketing we see from Gibson every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage: 1 storefront · US
Monitoring: 3 channels · daily capture
Refresh: Daily. Records publish on a three-day lag, so this page runs to October 7, 2026.
Data types: HomepageEmailSocial
Dataset: Live

Which channels does Gibson use?

All channels

Social is Gibson's most-used channel. Jump to a channel below, or read straight down.

Social290
Homepage168
Email41

Gibson homepage updates

168 captured

Cadence

~13/ wk

Last 30 days

▼ 5%· vs prior 30d

Gibson on email

41 captured

Cadence

~3.0/ wk

Last 30 days

—· vs prior 30d

Promotional history, record by record

72 records · latest 5 shown

CapturedChannelOfferDepth

Oct 7, 2026websiteMaestro SaleDiscount

Oct 7, 2026websiteLearn Guitar NowFree Gift

Oct 6, 2026websiteMaestro 2 for $99.99Discount

Oct 6, 2026websiteGibson App Free 3 MonthsFree Gift

Oct 5, 2026websiteMaestro SaleDiscount

67 more offers sit before Oct 5, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Gibson's competitive set

Benchmark on the same fields

Gibson’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

Gibson

23%

50%

This page