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Inside Our Made In Japan Collection

Oct 6, 2026

The Best Outfits Start With This Layer

Oct 5, 2026

New Fall Favorites Incoming…

Oct 4, 2026

A New Take On Your Fall Flannel

Oct 3, 2026

October Color Edit: Indigo

Oct 2, 2026

Wear These When You Need To Dress Up

Oct 1, 2026

Consider Your Fall Layers Covered

Sep 30, 2026

Ready For Giants Football?

Sep 29, 2026

Our Take On The Western Classics

Sep 28, 2026

Climate Week Starts With Our Clothes

Sep 27, 2026

It’s Time To Get Comfortable

Sep 25, 2026

A First Look, Just For You

Sep 24, 2026

Faherty Brand

Oct 2, 2026 · Meta

Sep 25, 2026 · Meta

Shop Fall Outerwear

Sep 23, 2026 · Meta

"The clothing is wildly soft and well fitted. My clothes never lose their shape and the comfort level is off the charts."

Sep 21, 2026 · Meta

Dressing Up, Made Simple

Sep 15, 2026 · Meta

Sep 14, 2026 · Meta

Dressing Up, Made Simple

Sep 10, 2026 · Meta

Your New Go-To Shirts

Sep 9, 2026 · Meta

To close out Secondhand September, we spent a night at our Second Wave pop-up in Williamsburg with @sophfei and friends, celebrating the clothes we already love and finding new ways to keep them going. Together we gave well-worn favorites a second life through custom patchwork and repair, alongside a curated edit of pre-loved Faherty. Thank you to everyone who came out, brought a piece back to life, and made it such a good night.

Oct 1, 2026 · Instagram

We just opened our latest store in Palm Desert. We're stoked to be part of this community. Thank you to everyone who's stopped by so far. If you haven't yet, come check us out on El Paseo. 73-655 El Paseo, Suite E, Palm Desert, CA

Sep 29, 2026 · Instagram

Game days are always better with old friends, a couple of stools at the bar, and the Giants on every screen. Meet our collection with the New York Giants, bringing back vintage game day style for the season. Every piece draws from the team's vintage graphics, from script logos to classic NYG patches, and this is only the start of what we have planned with Big Blue. Shop now at fahertybrand.com

Sep 28, 2026 · Instagram

Mike's closet is officially open. For Secondhand September, our founder went through years of his own Faherty clothing and picked out some favorites to pass along on Second Wave, our resale platform. Every piece meant something to him when he made it, and now it's ready for its next chapter with you. Shop Mike's Vintage now, and while you're there, give your own well-loved pieces a second life too.

Sep 25, 2026 · Instagram

Japan has held a special place in my heart since I first visited two decades ago and fell in love with the unrivaled level of detail, craftsmanship, and design. It showed me early on what the "best of the best" truly looks like.  When we launched Faherty back in 2013, bringing our surf-vintage style to Japan with incredible retailers like Journal Standard was a dream come true. Fast forward through years of growing the brand here at home, and things have come full circle with our Made in Japan Capsule.  We set out to find the absolute best mills, factories, and artisans—people who create clothing with incredible care, purpose, and reverence for the craft. Working alongside these teams and being in their factories was a true honor.  From sashiko cloth chore jackets and indigo canvas shirt-jacs to shibori-dyed knits, loopwheeled French terry made on centuries-old machinery, and naturally indigo-dyed selvedge denim, every single piece in this collection reflects that dedication.  Our Made in Japan Capsule is live now. Hope you love it as much as we loved creating it.  — Mike Faherty Founder and Chief Creative Officer #madeinjapan #craftsmanship #faherty #indigo #selvedgedenim

Sep 24, 2026 · Instagram

Local Legends: Japan—Part III Meet Max Ando, co-founder of Nekohama, a company built on his family's 100+ year history in Japanese agriculture and his drive to carry that legacy forward. Today, that work has brought him back to the fields of Shizuoka, where he's restoring tea farms and working alongside farmers to pass the land, and the knowledge that comes with it, on to the next generation. For Max, preserving Japanese tea means protecting the people and traditions behind it, "without farmers, there is no matcha." Sound on to hear a snippet from our conversation.

Sep 17, 2026 · Instagram

Every time we travel to Japan, our friends ask for the same thing: where to go, what to skip, where we'd send them if they only had a few days. We finally wrote it all down. Check out the bars, coffee shops and secret spots we'd go back to if we could. Save the guide for your next trip, and stay tuned for a closer look at some of Mike's favorites.

Sep 16, 2026 · Instagram

King of Prussia, we're open. This is one of the most iconic retail destinations on the East Coast, and we've dreamed of creating our own space there for years. The team spent time on every detail, big or small, from the custom tilework at the entrance to a hand-painted mural, all to make it feel like home. Stop by if you're around to check out the new space.

Sep 13, 2026 · Instagram

College football season is back, and so is our Tailgate Tour. This year, we’re hitting 12 campuses across the country, including 10 new schools, with exclusive merch and plenty of game-day energy along the way. Come see us and get first dibs on limited-edition gear at your campus bookstore before it hits the site next month. We’ve got a lot more ahead, with more events and new collegiate styles coming to select Faherty stores throughout the season. Check the map to see when we’re headed your way. 2026 TAILGATE TOUR STOPS Indiana— Sept 12 Notre Dame — Sept 18–19 Penn State — Sept 26 UC Berkeley — Oct 10 Stanford — Oct 17 Texas — Oct 24 Florida State — Oct 31 Florida — Nov 7 LSU — Nov 14 South Carolina — Nov 21 Boston College — Nov 21 Vanderbilt — Nov 28 See you on campus. Artwork by @artbymkd

Sep 12, 2026 · Instagram

Local Legends: Japan Edition—Part II Meet Nao, chef of Julia, a restaurant named after her mother and built around the same sense of warmth she grew up with. Her cooking is rooted in seasonality, Japanese ingredients, and the people behind them—from knowing the producers she sources from to carrying their stories onto the plate. For Nao, the goal goes beyond a memorable dish. It’s about creating a feeling that stays with you after the meal is over. “More than anything, I want it to be a place they want to come back to.” Sound on to hear a snippet from our conversation.

Sep 10, 2026 · Instagram

Indigo is one of the oldest dyes in the world, a deep, natural blue worked into fabric for centuries, and Japan's relationship to it runs deeper than most, generations of artisans devoted to perfecting it. That kind of dedication is what stuck with us, and it shows up throughout this set: the Bayshore Bandana print in rich repetition, deeper texture, and pieces that feel lived-in from the start. Fall, inspired by Japan.

Sep 9, 2026 · Instagram

A few frames from Japan. New arrivals, worn along the way. Relaxed shirts, easy layers, and the pieces we kept reaching for throughout the trip. Train platforms, side streets, long stretches by the water—fall, inspired by Japan.

Sep 8, 2026 · Instagram