CamelBak’s marketing, tracked daily.
The latest creative CamelBak puts in front of shoppers — homepage, email and social — captured on the day each one changed.
Latest creative
As of October 7, 2026
Email
Level Up Your Ride with the Right Hydration
Oct 6, 2026

Social
InstagramThe journey continues. Cycling has taken me places I never imagined and has given me a new perspective on what’s possible—not only for myself, but for my family and the people around me. I continue to push myself to be the best I can be, with the hope that my journey inspires someone else to do the same. There’s still so much more ahead. Full video releases TOMORROW.
Oct 7, 2026
What we track on CamelBak
ShopVision captures the public marketing we see from CamelBak every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to October 7, 2026.
- Data types
- HomepageEmailSocial
- Dataset
- Live
Which channels does CamelBak use?
All channelsHomepage is CamelBak's most-used channel. Jump to a channel below, or read straight down.
CamelBak homepage updates
87 capturedCadence
~6.8/ wk
Last 30 days
29
▼ 3%· vs prior 30d
CamelBak on email
26 capturedCadence
~2.1/ wk
Last 30 days
9
▼ 10%· vs prior 30d

Level Up Your Ride with the Right Hydration
Oct 6, 2026

New Color Drop: Aster
Oct 1, 2026

Don’t Miss the Styles You Want
Sep 30, 2026

MORE ADVENTURE. MORE ON US.
Sep 28, 2026

Buy One. Get One 50% Off.
Sep 21, 2026

Don't Miss the All-new Color Collection
Sep 20, 2026

On-Bike Hydration That Goes the Distance
Sep 17, 2026

Snowpack Color Refresh: Inspired by Fall Light, Built on Performance
Sep 15, 2026

New Colors for Every Effort
Sep 9, 2026

Final Hours: Save Big Before It's Over!
Sep 7, 2026

HURRY! Final Weekend for Summer Savings
Sep 5, 2026

UTMB-Worthy Trail Running Vests and Packs
Aug 24, 2026
Promotional history, record by record
146 records · latest 5 shown141 more offers sit before Oct 3, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
CamelBak's competitive set
Benchmark on the same fieldsCamelBak’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
CamelBak on social
51 capturedCadence
~3.5/ wk
Last 30 days
15
▼ 29%· vs prior 30d
Top platform
Instagram
The journey continues. Cycling has taken me places I never imagined and has given me a new perspective on what’s possible—not only for myself, but for my family and the people around me. I continue to push myself to be the best I can be, with the hope that my journey inspires someone else to do the same. There’s still so much more ahead. Full video releases TOMORROW.
Oct 7, 2026 · Instagram
Custom for Team Belgium at MXoN.
Oct 4, 2026 · Facebook
Hydrate wherever the day takes you. 👉 Thrive Flip Straw 25oz
Sep 24, 2026 · Instagram
Bjorn charging 🔥
Sep 21, 2026 · Tiktok
Fresh fall color, built to move from the first mile to the final reset. 👉 Shop the collection
Sep 10, 2026 · Instagram
5 days of bike-packing, 669km total, this is how Alexandre Gazquez & Pol Tarrés Martrat discovered Lower Silesia.
Sep 9, 2026 · Facebook
Cole Houshmand gets in done in Fiji.
Sep 4, 2026 · Facebook
A brutal fall mid-race didn’t stop SALLY MCRAE 🫡
Aug 28, 2026 · Facebook
Andrés preps his APEX Pro for the 100km CCC
Aug 27, 2026 · Tiktok
Manuel Lettenbichler’s madness. Another W, extending his overall season lead.
Aug 24, 2026 · Facebook
Designed to carry all the essentials you need without slowing you down. APEX Pro Run Vest in Scarlet 👉 bit.ly/apex-pro-scarlet
Aug 21, 2026 · Facebook
“Winning feels good, but this one is special. Few people know the setbacks, the heartbreak, the darkness, or the moments when I questioned whether all of this was still worth it. There were times when it felt like I was fighting just to find my way back to myself.” - Justin Williams
Aug 19, 2026 · Facebook