VIVAIA’s marketing, tracked daily.
The latest creative VIVAIA puts in front of shoppers — email, paid media and social — captured on the day each one changed.
Latest creative
As of October 7, 2026
Email
Trend: Ballet Flats Get Fuzzy🧸
Oct 6, 2026

Social
InstagramGinger Yellow buna, made for cozy fall days. Soft knit velvet and a supportive insole bring easy comfort to slow moments at home. Explore Buna at the link in bio. #VIVAIA #VIVAIAMules #BunaMules #VelvetMules #ComfortableShoes #SlipOnShoes
Oct 7, 2026
What we track on VIVAIA
ShopVision captures the public marketing we see from VIVAIA every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to October 7, 2026.
- Data types
- EmailPaid mediaSocial
- Dataset
- Live
Which channels does VIVAIA use?
All channelsPaid media is VIVAIA's most-used channel. Jump to a channel below, or read straight down.
VIVAIA on email
40 capturedCadence
~3.7/ wk
Last 30 days
16
▼ 11%· vs prior 30d

Trend: Ballet Flats Get Fuzzy🧸
Oct 6, 2026

All-Day Pro: Next-Level Waterproof Comfort
Oct 4, 2026

Everyday Style Feels Different
Oct 1, 2026

SALE Update: Flats & Loafers Just Added
Sep 27, 2026

New Style: Velvet Meets Color
Sep 26, 2026

The Story Behind FW26
Sep 25, 2026

Meet the Loafer's New Texture: Velvet
Sep 24, 2026

V-Points Just Got Better
Sep 20, 2026

Knee-High Boots Are THE Style Right Now
Sep 19, 2026

Just Landed: Your Softest Step Into Fall 👟
Sep 18, 2026

Fall's Flat-Out Favorites 🍂
Sep 17, 2026

Loafers Feel Different This Season
Sep 13, 2026
VIVAIA on paid media
199 capturedCadence
~46/ wk
Last 30 days
199
Top platform
Promotional history, record by record
28 records · latest 1 shown27 more offers sit before Oct 4, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
VIVAIA's competitive set
Benchmark on the same fieldsVIVAIA’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
VIVAIA on social
157 capturedCadence
~10/ wk
Last 30 days
43
Top platform
Instagram
Ginger Yellow buna, made for cozy fall days. Soft knit velvet and a supportive insole bring easy comfort to slow moments at home. Explore Buna at the link in bio. #VIVAIA #VIVAIAMules #BunaMules #VelvetMules #ComfortableShoes #SlipOnShoes
Oct 7, 2026 · Instagram
A little pattern for your slow moments. Easy to slip on. Made for slow mornings and a little time to yourself. Explore Buna at the link in bio. #VIVAIA #VIVAIAMules #BunaMules #Wildwave #VelvetMules #ComfortableShoes
Oct 6, 2026 · Instagram
A little more color for fall. Seaweed and Dark Chestnut bring a fresh seasonal touch to the LEXI sneakers. Which color would you add to your fall wardrobe? Explore LEXI at the link in bio. #VIVAIA #VIVAIASneakers #EverydaySneakers #FallSneakers
Oct 5, 2026 · Instagram
Cream brings a fresh, lighter feel to fall. Easy to wear. Easy to style. Explore LEXI at the link in bio. #VIVAIA #LEXISneakers #EverydaySneakers #FallSneakers #FallStyle
Oct 4, 2026 · Instagram
Black or cream? Two neutrals that go with everything. Which color are you choosing? #VIVAIA #VIVAIAShoes #LEXISneakers #EverydaySneakers #ComfortableSneakers #BlackSneakers #CreamSneakers #FallStyle
Oct 3, 2026 · Instagram
Cooler days, fall walks, and weekend trips. Avoir keeps things light and comfortable with a lightweight feel and a triple-layer sole for extra support on long walks. Explore Avoir at the link in bio. #VIVAIA #TravelLoafers #TravelShoes #FallTravel
Oct 2, 2026 · Instagram
Made to pack. Ready to go. Avoir comes with a travel storage bag to keep your shoes secure and separate from the rest of your luggage. #VIVAIA #VIVAIALoafers #TravelLoafers #FallTravel
Oct 1, 2026 · Instagram
Meet Avoir, our lightweight nylon loafers made for travel. The classic loafer shape comes in soft, padded nylon for a light, cushioned feel from the moment you slip them on. Now available up to size 46, with a versatile fit for both women and men. Explore Avoir at the link in bio. #VIVAIA #VIVAIALoafers #TravelLoafers #NylonLoafers
Sep 30, 2026 · Instagram
Looking for non-leather loafers? THESE are the ones. #VIVAIA #SienaLoafers #VelvetLoafers
Sep 29, 2026 · Instagram
A classic loafer, softened in velvet. Siena features low-cut velvet with a smooth, suede-like finish. Tone-on-tone hand stitching adds subtle detail while keeping the look clean and polished. An easy velvet loafer for fall and beyond. Explore Siena at the link in bio. #VIVAIA #VIVAIAShoes #SienaLoafers #VelvetLoafers #WomensLoafers #FallShoes #FallStyle #ComfortableLoafers
Sep 28, 2026 · Instagram
From office hours to coffee breaks. The Marsa ankle boots are made for fall days. Polished for work, comfortable for city walks, and easy to style for whatever comes next. A feminine everyday boot for work and beyond. Discover Marsa at the link in bio. #VIVAIA #VIVAIABoots #AnkleBoots #OfficeStyle #FallStyle #ComfortableShoes
Sep 27, 2026 · Instagram
Classic black, out for fall. The Marsa ankle boots bring a clean, feminine finish to fall dressing, from crisp mornings outdoors to everyday city streets. Easy to style, comfortable to wear, and timeless in black. Discover Marsa at the link in bio. #VIVAIA #VIVAIABoots #BlackAnkleBoots #FallBoots #FallStyle #ComfortableShoes
Sep 26, 2026 · Instagram