Prada’s marketing, tracked daily.
The latest creative Prada puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.
Latest creative
As of October 6, 2026
Email
Online Exclusive: Prada Essence
Oct 6, 2026
Paid media
MetaFall/Winter 2026 Eyewear Collection
Oct 6, 2026
Social
YoutubeInvisible gestures. Prada Ambassador Hunter Schafer in “Simple Stories”, the Prada Fall/Winter 2026 campaign by Miuccia Prada and Raf Simons. Through the lens of director Barry Jenkins, private moments are captured and given significance, finding the extraordinary within the ordinary. Prada Fall/Winter 2026 Eyewear Collection enters this personal world as scenes of normalcy are reframed through cinema. Intimate, reflective and real, each image offers a glimpse into instinctive posture, natural attitude and individuality. Creative Directors: Miuccia Prada and Raf Simons Film Director: Barry Jenkins Campaign Creative Direction: Ferdinando Verderi Talents: Hunter Schafer #PradaFW26 #PradaEyewear #Prada Subscribe to Prada’s YouTube channel: https://www.youtube.com/@Prada Follow Prada on Instagram: https://www.instagram.com/prada/ TikTok: https://www.tiktok.com/@prada Facebook: https://www.facebook.com/prada X: https://x.com/Prada
Oct 6, 2026
What we track on Prada
ShopVision captures the public marketing we see from Prada every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 5 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to October 6, 2026.
- Data types
- HomepageEmailPaid mediaSocialSMS
- Dataset
- Live
Which channels does Prada use?
All channelsSocial is Prada's most-used channel. Jump to a channel below, or read straight down.
Prada homepage updates
88 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
Prada on email
23 capturedCadence
~4.0/ wk
Last 30 days
17
▲ 183%· vs prior 30d
Online Exclusive: Prada Essence
Oct 6, 2026
Re-Cashmere & Re-Wool
Oct 5, 2026
Now Live: Prada Timecapsule Drop #82
Oct 1, 2026
Softly Sculpted for Winter
Sep 30, 2026
Eyewear Collection FW26
Sep 29, 2026
Prada Galleria: Enter the Universe of Prada
Sep 25, 2026
Reframed Elegance
Sep 24, 2026
Relive the SS27 Womenswear Show
Sep 23, 2026
Save the Date - Prada Spring Summer 2027 Womenswear Show
Sep 21, 2026
Prada Bonnie
Sep 18, 2026
Boots for Fall
Sep 17, 2026
Prada Galleria: Discover the world of Prada
Sep 16, 2026
Prada on paid media
352 capturedCadence
~20/ wk
Last 30 days
86
Top platform
Prada on sms
1 capturedCadence
~0.2/ wk
Last 30 days
1
New· vs prior 30d
Prada's competitive set
Benchmark on the same fieldsPrada’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Guccigucci.com
Louis Vuittonus.louisvuitton.com
Chanelchanel.com
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Prada on social
484 capturedCadence
~66/ wk
Last 30 days
281
Top platform
Pinterest
Invisible gestures. Prada Ambassador Hunter Schafer in “Simple Stories”, the Prada Fall/Winter 2026 campaign by Miuccia Prada and Raf Simons. Through the lens of director Barry Jenkins, private moments are captured and given significance, finding the extraordinary within the ordinary. Prada Fall/Winter 2026 Eyewear Collection enters this personal world as scenes of normalcy are reframed through cinema. Intimate, reflective and real, each image offers a glimpse into instinctive posture, natural attitude and individuality. Creative Directors: Miuccia Prada and Raf Simons Film Director: Barry Jenkins Campaign Creative Direction: Ferdinando Verderi Talents: Hunter Schafer #PradaFW26 #PradaEyewear #Prada Subscribe to Prada’s YouTube channel: https://www.youtube.com/@Prada Follow Prada on Instagram: https://www.instagram.com/prada/ TikTok: https://www.tiktok.com/@prada Facebook: https://www.facebook.com/prada X: https://x.com/Prada
Oct 6, 2026 · Youtube
The Prada Fall/Winter 2026 campaign reflects on the simple, the honest and human, giving significance to private moments and the extraordinary within the ordinary. Behind the scenes, Prada Ambassadors Chen Haoyu, Kelvin Harrison Jr., Hunter Schafer and Troye Sivan become part of an exchange between personal worlds, at times knowing, at others unawares. Through Barry Jenkins’ lens, scenes from life are captured, reframed and preserved as fragments of implied narratives. Creative Directors: Miuccia Prada and Raf Simons Film Director: Barry Jenkins Campaign Creative Direction: Ferdinando Verderi Talents: Chen Haoyu, Kelvin Harrison Jr., Hunter Schafer, Troye Sivan #PradaFW26 #Prada Subscribe to Prada’s YouTube channel: https://www.youtube.com/@Prada Follow Prada on Instagram: https://www.instagram.com/prada/ TikTok: https://www.tiktok.com/@prada Facebook: https://www.facebook.com/prada X: https://x.com/Prada
Oct 5, 2026 · Youtube
Prada skirts in rotation: different silhouettes, textures and colors from the archive at Pradasphere in Prada Galleria. #PradaGalleriaMilano #Pradasphere #Prada
Oct 4, 2026 · Tiktok
Craftsmanship, measured in time. Re-Cashmere and Re-Wool are made entirely in Italy, in Tuscany and Umbria, where knitwear craftmanship finds its truest expression. Each piece exists on its own terms, following the rhythm of the yarn rather than the calendar. Explore Prada Re-Cashmere and Re-Wool: https://tinyurl.com/p8wsc29d #PradaFW26 #Prada
Oct 3, 2026 · Facebook
Prada Re-Cashmere and Re-Wool: a new chapter in circularity. With Re-Cashmere and Re-Wool, circularity begins upstream, at the moment of making: pre-consumer offcuts, spinning residues and cutting-room remainders are gathered, sorted and recycled into high-quality secondary raw materials that return to the production cycle. Discover more: https://tinyurl.com/p8wsc29d #PradaFW26 #Prada
Oct 2, 2026 · Facebook
Spotted at Prada Galleria in Milan: Prada details, seen up close. #PradaGalleriaMilano #Prada
Oct 1, 2026 · Tiktok
Nino Ferrari Mathis explores Pradasphere - the first permanent exhibition dedicated to Prada - discovering its architecture, spaces, and artifacts, before entering the Passaggio Segreto, the new underground secret passage connecting Prada Uomo and Prada Donna at Prada Galleria in Milan. #PradaGalleriaMilano #PradaPeople #Pradadasphere #Prada #NinoFerrariMathis
Sep 30, 2026 · Facebook
Sep 29, 2026 · Facebook
Prada Ambassador Charli D’Amelio explores Prada Galleria, a total Prada universe across multiple floors and functions in Galleria Vittorio Emanuele II in Milan. Reserve your visit to Pradasphere, the first permanent exhibition dedicated to Prada. #PradaGalleriaMilano #PradaPeople #Prada
Sep 28, 2026 · Tiktok
For Prada, the past is never past but an accumulation of ideas bound by intuition, collaboration, and intellectual exchange. The Prada Galleria project – comprising Prada Donna, Prada Uomo, Passaggio Segreto, Marchesi 1824, Pradasphere, Studio, Appartamento and Osservatorio Fondazione Prada - brings that foundational impulse to life in the heart of Milan. Discover more via link in bio. #PradaGalleriaMilano #Prada
Sep 27, 2026 · Instagram
Pradasphere, introduced by Tuba Avalon. Within Prada Galleria in Milan’s Galleria Vittorio Emanuele II, Pradasphere traces more than a century of Prada through products, archives, fashion, images, film and collaborations. The first permanent exhibition dedicated to Prada. Discover more: https://tinyurl.com/2y46jzru #PradaGalleriaMilano #Pradasphere #Prada #TubaAvalon
Sep 26, 2026 · Facebook
From “The Skirt”, the Prada Spring/Summer 2027 Show at Fondazione Prada’s Deposito, to Prada Galleria at Galleria Vittorio Emanuele II in Milan. Gabrielle Union and Dwyane Wade explore the Prada Spring/Summer 2027 collection and Pradasphere, the first permanent exhibition tracing the company’s trajectory from founding to the present.
Sep 25, 2026 · Pinterest