Paula's Choice’s marketing, tracked daily.
The latest creative Paula's Choice puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
What we track on Paula's Choice
ShopVision captures the public marketing we see from Paula's Choice every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to August 21, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Paula's Choice use?
All channelsPaid media is Paula's Choice's most-used channel. Jump to a channel below, or read straight down.
Paula's Choice homepage updates
88 capturedPaula's Choice on email
64 captured
Bestsellers You Love. Now 20% Off.
Aug 21, 2026

25% Off The Ultimate Anti-Ager
Aug 20, 2026

Award-Winning Formulas, Now 20% Off
Aug 18, 2026

More Skincare, More Savings.
Aug 16, 2026

Bestsellers You Love. Now 20% Off.
Aug 15, 2026

Brightening That Feels Good
Aug 14, 2026

Get Brighter Skin, On Us
Aug 12, 2026

Is Your Routine Missing the Most Critical Step?
Aug 10, 2026

Up to 30% Off Bright, Hydrated Skin
Aug 9, 2026

"My skin looks brighter and glowy"
Aug 8, 2026

25% Off This Anti-Ager
Aug 7, 2026

Brighter Skin that Keeps Getting Better
Aug 6, 2026
Paula's Choice on paid media
400 capturedPromotional history, record by record
531 records · latest 5 shown526 more offers sit before Aug 20, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Paula's Choice's competitive set
Benchmark on the same fieldsPaula's Choice’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
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Paula's Choice on social
123 capturedPacked with peptides, straight to your skin. Doors opening soon 🚪
Aug 21, 2026 · Facebook
ICYMI, we ran a clinical study on GLP-1 users to test if our Retinaldehyde Treatment could address the facial changes so many talk about. The results after 4 weeks? ▫️93% of GLP-1 users said “I look more like myself again.”* ▫️ 93% of GLP-1 users said “my skin looks firmer.”* ▫️90% of GLP-1 users agreed that sagging in the lower face looks improved.* Learn more about our Retinaldehyde Treatment: https://www.paulaschoice.com/clinical-pro-retinaldehyde-dual-retinoid-treatment/150.html *Based on a 28-day consumer-perception study of GLP-1 users in the maintenance phase. Results may vary.
Aug 20, 2026 · Facebook
Normalize expecting your vitamin C serum to deliver visibly brighter skin in minutes, not weeks. Have you picked up our C15 Super Booster Serum yet? 🙂↕️
Aug 19, 2026 · Facebook
Live footage of our next launch taking shape. Any guesses?
Aug 18, 2026 · Facebook
Back in stock at Sephora U.S. Everyone's favorite hardworking advanced exfoliator: 4% BHA Advanced Exfoliating Serum Toner Shop now: https://www.sephora.com/product/paulas-choice-skin-perfecting-4-bha-advanced-exfoliating-serum-toner-P522587?skuId=2978716&icid2=products%20grid:p522587:product
Aug 17, 2026 · Facebook
A little deep-dive into our C15 Super Booster: 15% L-ascorbic acid (pure vitamin C) is intentionally combined with ferulic acid and vitamin E to create a highly potent, non-irritating formula that remains gentle enough for up to twice daily use. 💫 Along with boosting vitamin C’s stability, these additional antioxidants also increase skin’s protection against the environmental stressors that trigger dark spots, discoloration, and premature skin aging. 🧡
Aug 15, 2026 · Facebook
Need a refresher on all the good things vitamin C does for skin? Start here: https://www.paulaschoice.com/skin-care-advice/skin-brightening/what-is-vitamin-c-and-how-does-it-benefit-skin
Aug 14, 2026 · Facebook
C15, on you. ✨ The best vitamin C serum is one you’ll reach for every day for the noticeable results it delivers: Instant, visible brightening + firmer, smoother skin in weeks. Let us know if you’re loving our C15 Super Booster. 🧡
Aug 13, 2026 · Facebook
Who knew vitamin A could be so confusing? Luckily Dr. Tim is here to break down the difference between tretinoin, retinaldehyde + retinol, and what might be best for your skin and its needs. 💜
Aug 12, 2026 · Facebook
This is your sign to choose a vitamin C serum your skin is going to love. 🧡 ✨C15 Super Booster Serum - Lightweight, 15% vitamin C to address dullness and uneven tone ✨25% Vitamin C Serum - Advanced formula for addressing stubborn dark spots and sun damage Which one sounds best for your skin?
Aug 11, 2026 · Instagram
Powerful enough to deliver results, gentle enough to use daily. ✨ Vitamin C helps skin look more youthful overall by supporting firmness and reducing the appearance of fine lines and wrinkles. Bonus: As an antioxidant, it also helps defend against environmental stressors, like UV exposure and pollution (famous for accelerating signs of aging! 👎 ). Our 15% vitamin C-powered C15 Super Booster is supported by 200% increase in ferulic acid and vitamin E to help stabilize the formula while providing added protection against environmental stressors. See results for yourself at paulaschoice.com and Sephora.
Aug 10, 2026 · Facebook
3 facts about vitamin C you should know! ✨ Do you use vitamin C in your current skin routine?
Aug 8, 2026 · Facebook