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Knit Picks
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Knit Picks’s marketing, tracked daily.

The latest creative Knit Picks puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

What we track on Knit Picks

ShopVision captures the public marketing we see from Knit Picks every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
4 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to October 7, 2026.
Data types
HomepageEmailPaid mediaSocial
Dataset
Live

Which channels does Knit Picks use?

All channels

Social is Knit Picks's most-used channel. Jump to a channel below, or read straight down.

Knit Picks homepage updates

87 captured

Cadence

~7.0/ wk

Last 30 days

30

▲ 3%· vs prior 30d

Knit Picks on email

66 captured

Cadence

~5.6/ wk

Last 30 days

24

▼ 4%· vs prior 30d

Knit Picks on social

349 captured

Cadence

~28/ wk

Last 30 days

122

Top platform

Instagram

Promotional history, record by record

271 records · latest 5 shown
CapturedChannelOfferDepth
Oct 7, 2026email$10 Fancy Yarn SaleDiscount
Oct 7, 2026emailUp to 50% off clearanceDiscount
Oct 7, 2026website$10 Fancy Yarn SaleDiscount
Oct 6, 2026websiteGET 15% OFF YOUR FIRST ORDER!Discount
Oct 6, 2026email20% off Wool of the Andes ConesDiscount

266 more offers sit before Oct 6, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Knit Picks's competitive set

Benchmark on the same fields

Knit Picks’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
Knit PicksKnit Picks
36%
100%
4
This page
Yarn.comYarn.comyarn.com
98
Jimmy Beans WoolJimmy Beans Wooljimmybeanswool.com
95
Open profile →
Mary MaximMary Maximmarymaxim.com
90
Hobbii.comHobbii.comhobbii.com
88
Herrschners, INC.Herrschners, INC.herrschners.com
87
Open profile →
Annie'sAnnie'sanniescatalog.com
85

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.