Knit Picks’s marketing, tracked daily.
The latest creative Knit Picks puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of August 22, 2026
Email
Free Shipping is Extended!
Aug 20, 2026

Paid media
MetaShop 100% Merino Wool Yarn
Aug 21, 2026

Social
InstagramOrganize your @knit_picks Caspian sets with us.✨ We designed this layout especially for Knit Picks Knitters, with room for 4.75” tips in 3.5-8 mm +2.75” tips in 3.5-6mm. Get 15% off for Knit Picks with code AKPcircus.🧶 #knitpicksambassador #knitting #knit #knittersofinstagram #circusofthreads
Aug 22, 2026
What we track on Knit Picks
ShopVision captures the public marketing we see from Knit Picks every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to August 22, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Knit Picks use?
All channelsSocial is Knit Picks's most-used channel. Jump to a channel below, or read straight down.
Knit Picks homepage updates
88 capturedKnit Picks on email
66 captured
Free Shipping is Extended!
Aug 20, 2026

Your Yarn Ships Free Today 🧶
Aug 19, 2026

Last Chance for Your Free Gift!
Aug 18, 2026

A Free Gift for Your Stash!
Aug 17, 2026

Our Tools and Patterns Sale Ends Tonight
Aug 16, 2026

Up to 40% Off Beginner Favorites
Aug 15, 2026

Save Up to 40% On Patterns and Winding Tools!
Aug 13, 2026

Up to 40% Off Our Favorite Knitting Tools
Aug 11, 2026

Don’t take our word for it
Aug 10, 2026

Up to 40% Off Tools and Patterns
Aug 9, 2026

30% Off Twill Plus Patterns to Cast On!
Aug 6, 2026

Twill Flash Sale: 30% Off!
Aug 5, 2026
Knit Picks on paid media
283 captured
Shop 100% Merino Wool Yarn
Aug 21, 2026 · Meta

Aug 19, 2026 · Meta

Your next project is waiting.
Aug 10, 2026 · Meta

Knit Picks
Aug 5, 2026 · Meta

Knit Picks
Aug 3, 2026 · Meta

Jul 30, 2026 · Meta

Jul 28, 2026 · Meta

Jul 25, 2026 · Meta

The internet calls it a trend. I call it my everyday life.
Jun 24, 2026 · Meta

Jun 23, 2026 · Meta
Promotional history, record by record
469 records · latest 5 shown464 more offers sit before Aug 20, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Knit Picks's competitive set
Benchmark on the same fieldsKnit Picks’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Stop guessing. Start knowing.
This much detail exists for every brand you compete with.
2,344 company profiles, every storefront, refreshed daily. Bring your list of competitors and we will show you theirs.
Knit Picks on social
367 capturedOrganize your @knit_picks Caspian sets with us.✨ We designed this layout especially for Knit Picks Knitters, with room for 4.75” tips in 3.5-8 mm +2.75” tips in 3.5-6mm. Get 15% off for Knit Picks with code AKPcircus.🧶 #knitpicksambassador #knitting #knit #knittersofinstagram #circusofthreads
Aug 22, 2026 · Instagram
first pr unboxing꩜⋆.°⭑ this is absolutely insane, thank you @knit_picks for the gift!! so excited to make something with these just in time for fall🍂 #unboxing #yarnhaul #knitpicks #knitting #pr
Aug 21, 2026 · Instagram
yeah, our photo team is KILLIN it 😉
Aug 20, 2026 · Pinterest
Don't miss out!
Aug 19, 2026 · Facebook
Looking for a clean-edge bind-off? Give this method a try! Super easy! The result: clean, neat, non-rolling edge - perfect for a clean-fit garment! 💛✨🧶 🧶 Yarn: Memento (Key lime) @knit_picks 🪡 Needle: 7mm (US 10.75) #howto #icord #knitting #tutorial #knitpicksambassador
Aug 18, 2026 · Instagram
Spilling the tea, per usual 😏🍵 Your turn! Why do YOU need more yarn?
Aug 16, 2026 · Pinterest
Sometimes those “wrong” purchases turn out to be exactly what you need! 😅🙏🧶 Here’s how I used those tiny needles to make “ joining in the round” so much easier! Tiny needles: Caspian Options Short Interchangeable Needle Tips from @knit_picks #howto #joiningintheround #knitpicksambassador #knitting #tutorial
Aug 15, 2026 · Instagram
A little behind-the-scenes look at the 'in clover' Scarf ☘️ ✨ Using @knit_picks Aloft yarn, this light and airy knit brings a little softness and whimsy to the cooler seasons. I can’t wait to share this one with you. Pattern coming soon! #incloverscarf #knitting #knit #microscarf
Aug 14, 2026 · Instagram
my finished Zosia Cardigan 🤎 once it hits 60 degrees, I don’t think I’ll ever be taking this off :’) → yarn: @knit_picks Wonderfluff in Espresso Heather, Red Clay Heather, and Hare Heather → pattern by @cocoamourknitwear #zosiacardigan #knittinginspiration #slowfashion #knitting
Aug 13, 2026 · Instagram
A neat, non-rolling cast-off method for stockinette stitch — perfect for hems, cuffs, neck openings, or anywhere you want your edge to stay clean and flat. In my previous video, I showed you “how to make a non-rolling cast-on edge”, and so many of you asked if there was a similar method for casting off. So… here you go! 🙌 Give it a try, and I hope you find it helpful! 🧶✨ 🧶Yarn : Memento- @knit_picks 🪡Needle size: 5.5mm #howto #castoff #knitting #tutorial #bindoffknitting
Aug 12, 2026 · Instagram
UP TO 40% OFF Tools & Patterns! Good tools make making easier. It starts with a pattern that catches your eye, then the pieces that bring it to life: a blocking mat for pinning your finished pieces into shape, stitch markers that sit neatly on the needle, and needles that feel right in your hands. If your kit could use a refresh, or you've been wanting to try a new technique, this is a good place to start! Deal ends 8/16: https://www.knitpicks.com/lp/up-to-40-off-tools-patterns?id=30213601&&utm_source=facebook&utm_medium=social&utm_campaign=fcbkpost
Aug 11, 2026 · Facebook
The KAL for the Rolled Raglan is just getting started! Join the Discord with the link in my bio 💙 I’m using @knit_picks Dishie in True Blue!! #yarnshopping #knitalong #rolledraglan #knittok
Aug 10, 2026 · Instagram