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FTD
ftd.com ↗

FTD’s marketing, tracked daily.

The latest creative FTD puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

What we track on FTD

ShopVision captures the public marketing we see from FTD every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
4 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to August 22, 2026.
Data types
HomepageEmailPaid mediaSocial
Dataset
Live

Which channels does FTD use?

All channels

Paid media is FTD's most-used channel. Jump to a channel below, or read straight down.

FTD homepage updates

88 captured
Cadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d

FTD on email

55 captured
Cadence
~4.2/ wk
Last 30 days
18
▼ 5%· vs prior 30d

FTD on social

43 captured
Cadence
~3.0/ wk
Last 30 days
13
▲ 8%· vs prior 30d
Top platform
Instagram

Promotional history, record by record

65 records · latest 5 shown
CapturedChannelOfferDepth
Aug 22, 2026websiteBack to School Season: Gift of EncouragementOther
Aug 22, 2026websiteBack to School: Encouraging Gift for the New School YearOther
Aug 21, 2026email20% Off Florist-Designed BouquetsDiscount
Aug 21, 2026websiteBack to School Season: Send A Gift of EncouragementOther
Aug 21, 2026websiteBack to School: Mark the new school year with a gift full of encouragementOther

60 more offers sit before Aug 21, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

FTD's competitive set

Benchmark on the same fields

FTD’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
FTDFTD
23%
25%
4
This page
1-800 Flowers1-800 Flowers1800flowers.com
100
TelefloraTeleflorateleflora.com
98
Open profile →
The Bouqs Co.The Bouqs Co.bouqs.com
92
Open profile →
Official UrbanStemsOfficial UrbanStemsurbanstems.com
90
Open profile →
Farmgirl FlowersFarmgirl Flowersfarmgirlflowers.com
88
Open profile →
Avas FlowersAvas Flowersavasflowers.net
85

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

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