FIGS’s marketing, tracked daily.

The latest creative FIGS puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

Latest creative

As of October 6, 2026

What we track on FIGS

ShopVision captures the public marketing we see from FIGS every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage: 1 storefront · US
Monitoring: 4 channels · daily capture
Refresh: Daily. Records publish on a three-day lag, so this page runs to October 6, 2026.
Data types: HomepageEmailPaid mediaSocial
Dataset: Live

Which channels does FIGS use?

All channels

Paid media is FIGS's most-used channel. Jump to a channel below, or read straight down.

Paid media400
Homepage173
Social114
Email34

FIGS homepage updates

173 captured

Cadence

~14/ wk

Last 30 days

▲ 2%· vs prior 30d

FIGS on email

34 captured

Cadence

~2.6/ wk

Last 30 days

▼ 15%· vs prior 30d

FIGS on paid media

400 captured

Cadence

~62/ wk

Last 30 days

266

Top platform

FIGS's competitive set

Benchmark on the same fields

FIGS’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

FIGS

16%

20%

This page