Blurb’s marketing, tracked daily.
The latest creative Blurb puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of October 7, 2026
Email
Just for you, VIP: 50% off photo books ✨
Oct 7, 2026

Paid media
MetaOct 7, 2026

Social
InstagramLooking for a beginner-friendly bookmaking software? Look no further—the Blurb online editor comes with pro-made layouts and other intuitive design tools to help you build a high-quality book. Try it out today at the link in bio.
Oct 5, 2026
What we track on Blurb
ShopVision captures the public marketing we see from Blurb every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to October 7, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Blurb use?
All channelsPaid media is Blurb's most-used channel. Jump to a channel below, or read straight down.
Blurb homepage updates
87 capturedCadence
~6.8/ wk
Last 30 days
29
▼ 3%· vs prior 30d
Blurb on email
66 capturedCadence
~6.3/ wk
Last 30 days
27
▲ 35%· vs prior 30d

Just for you, VIP: 50% off photo books ✨
Oct 7, 2026

Behind the scenes: Our gift box photoshoot
Oct 6, 2026

What’s coming up? A sale you won’t want to miss.
Oct 5, 2026

Final day: Save 15% at our bookstore
Oct 4, 2026

Bigger orders, bigger savings
Oct 3, 2026

3 days only: 15% off thousands of titles
Oct 2, 2026

Create with Me returns: Bookmaking Basics
Oct 1, 2026

This is the session you missed
Sep 30, 2026

This month, learn by doing
Sep 29, 2026

Final hours: 25% off all book formats
Sep 28, 2026

The two books to bring to every meeting
Sep 27, 2026

Make more, scroll less
Sep 26, 2026
Blurb on paid media
298 capturedCadence
~6.8/ wk
Last 30 days
29
Top platform
Meta

Oct 7, 2026 · Meta

Bookmaking Basics
Oct 3, 2026 · Meta

Oct 1, 2026 · Meta

Custom Photo Books - Make a Photo Book Online | Blurb
Sep 27, 2026 · Meta

Build on your phone
Sep 26, 2026 · Meta

Sep 25, 2026 · Meta

Save on Custom Photo Books
Sep 23, 2026 · Meta

Sep 15, 2026 · Meta

Professional bookstore-grade quality
Sep 11, 2026 · Meta

Sep 7, 2026 · Meta

Sep 6, 2026 · Meta

30% Off Custom Photo Books at Blurb
Sep 5, 2026 · Meta
Promotional history, record by record
93 records · latest 5 shown88 more offers sit before Oct 5, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Blurb's competitive set
Benchmark on the same fieldsBlurb’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Blurb on social
63 capturedCadence
~7.2/ wk
Last 30 days
31
▲ 48%· vs prior 30d
Top platform
Instagram
Looking for a beginner-friendly bookmaking software? Look no further—the Blurb online editor comes with pro-made layouts and other intuitive design tools to help you build a high-quality book. Try it out today at the link in bio.
Oct 5, 2026 · Instagram
Ready to add some finishing touches to your book? In this tutorial, we'll show you how to add backgrounds, borders, and clip art in the online editor by @BlurbBooks—including choosing and customizing page backgrounds, adding and removing borders on your images, and browsing clip art options for your pages. *Timestamps:* 00:06 Adding backgrounds 00:30 Removing a background 00:35 Adding image borders 00:49 Removing image borders 00:55 Adding clipart ▶ Next: Prepping for print and placing your order: https://youtu.be/IBgwXpQaIcs 📍Watch the Blurb online editor tutorial series: https://www.youtube.com/playlist?list=PLSXjYR9ouuq0 📚 Start your project: https://www.blurb.com/bookmaking-tools?utm_source=youtube&utm_medium=organic_social&utm_campaign=online-editor-tutorial-series&utm_content= 💬 Questions? Visit our help center: https://support.blurb.com/hc/en-us/sections/4422376953613-Getting-Started 📩 Contact customer support: https://support.blurb.com/hc/requests/new _______________________________________ *Blurb®* is the leading platform for bookmaking and self-publishing, empowering creators to design, publish, share, and sell bookstore-quality photo books, paperback and hardcover books, notebooks, and magazines. Founded in 2005 to democratize the industry, Blurb made it possible for anyone to share their work. Over the past 20 years, millions of books have been published worldwide with Blurb’s intuitive tools and integrations—by creative professionals, businesses, and everyday storytellers alike. Today, Blurb is a proud division of RPI Print, Inc., a pioneer in personalized print-on-demand headquartered in Seattle, Washington, with a legacy rooted in creativity, craftsmanship, and connection. *Visit Blurb:* Start your project: https://www.blurb.com/?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder Explore Blurb products: https://www.blurb.com/formats?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder Use our design tools: https://www.blurb.com/bookmaking-tools?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder Our print-on-demand services: https://www.blurb.com/print-api-software?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder Publish your work: https://www.blurb.com/self-publish?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder *Have a large order in mind?* We have a solution for you: https://www.blurb.com/large-order-services?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder *Connect with Blurb on social:* Instagram: https://www.instagram.com/blurbbooks Facebook: https://www.facebook.com/BlurbBooks/ LinkedIn: https://www.linkedin.com/company/blurb/ *Or follow our blog:* https://www.blurb.com/blog/?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder #Blurb #selfpublishing #printondemand #photobook #bookdesign #bookmaking #bookprinting
Oct 3, 2026 · Youtube
Create your book anywhere, anytime, on any device. Our online editor allows you to upload images straight from your phone and design your book on the fly. Try it out today: https://bit.ly/4db7fAH
Oct 2, 2026 · Facebook
New to bookmaking? This one is for you. 📖 Join us for Create with Me: Bookmaking Basics, a free 1.5-hour live session with Blurb's head of design, Deb Pang Davis. She will walk through the fundamentals of book design using Blurb's free online editor, built to make the process as easy and intuitive as possible. Follow along as Deb builds a book in real time, work on your own project, and get your questions answered live. No experience necessary. RSVP for free at the link in bio.
Sep 30, 2026 · Instagram
Made a book for someone special? Add a gift box at checkout and make unboxing part of the experience (link in bio). 🎁
Sep 28, 2026 · Instagram
The Blurb online editor is our fastest, easiest way to create photo books. And our latest upgrades allow you to upload photos in seconds, choose layouts with confidence, and edit seamlessly across your phone, tablet, or computer.
Sep 24, 2026 · Instagram
There's still time to RSVP! Tomorrow, join Blurb creative ambassador Dan Milnor for a live talk on how to build your creative career. He'll talk finding your niche, growing an audience, and marketing yourself without it feeling like guesswork. Dan will share real examples and answer your questions live. RSVP for free at the link in bio. 🗓️ September 24 at 4 p.m. PT | 7 p.m. ET
Sep 23, 2026 · Instagram
Whether you're printing one for yourself or a thousand to sell, we treat it the same. The only thing that changes at 10+ copies is the price. Learn more about our volume discounts: https://bit.ly/3TiCLWx
Sep 22, 2026 · Facebook
To close out Zoë Sadokierski's design principles series, we're getting into typography, and why choosing the right typeface has a lot more to do with your reader than your own taste. @zoesado is a designer, writer, creative producer, and associate professor of visual communication at University of Technology Sydney. These are the key takeaways from her last Create with Me session with us. Watch the full session at the link in bio. #BookDesign #SelfPublishing #BlurbBooks
Sep 21, 2026 · Instagram
And with free bookmaking tools like BookWright, what are you waiting for? ✨ Make yours: https://bit.ly/4hm5piJ
Sep 17, 2026 · Facebook
We're back for part 2 of Zoë Sadokierski's design principles—and if you've ever jumped straight into layouts without setting up a structure first, this one is for you. @zoesado is a designer, writer, creative producer, and associate professor of visual communication at University of Technology Sydney. These are the key takeaways from her last Create with Me session with us. Watch the full session at the link in bio.
Sep 14, 2026 · Instagram
Check out our BookWright by Blurb tutorial series on our YouTube channel, where we'll walk you through every step of the process, from setup to print. Download BookWright for free today (link in bio).
Sep 11, 2026 · Instagram