Blue Bottle Coffee’s marketing, tracked daily.
The latest creative Blue Bottle Coffee puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of October 7, 2026
Email
Online Exclusive: 15% Off Limited-Edition Drinkware
Oct 7, 2026

Social
FacebookNotes in Repose is out now. After years of listening, collecting, and bringing this record to life, it’s finally here. Our first-ever vinyl brings together eleven compositions from musicians across nine global cities Blue Bottle calls home. Created to feel as special in your hands as it sounds on the turntable, the record features a translucent vellum sleeve, original artwork, and liner notes. Notes in Repose is available now on limited-edition vinyl. Get yours at the link in bio, while it lasts.
Oct 6, 2026
What we track on Blue Bottle Coffee
ShopVision captures the public marketing we see from Blue Bottle Coffee every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to October 7, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Blue Bottle Coffee use?
All channelsPaid media is Blue Bottle Coffee's most-used channel. Jump to a channel below, or read straight down.
Blue Bottle Coffee homepage updates
175 capturedCadence
~14/ wk
Last 30 days
59
▼ 2%· vs prior 30d
Blue Bottle Coffee on email
22 capturedCadence
~1.9/ wk
Last 30 days
8
▼ 27%· vs prior 30d

Online Exclusive: 15% Off Limited-Edition Drinkware
Oct 7, 2026

Honoring International Coffee Day
Oct 1, 2026

Introducing our first-ever vinyl
Sep 30, 2026

Celebrating 100 Years of John Coltrane
Sep 23, 2026

Welcome Fall with Pour Overs — Up to 25% off subscriptions
Sep 19, 2026

Introducing Beyond Arabica, Our Newest Limited-Release Blend
Sep 18, 2026

The Music That Shaped Blue Bottle
Sep 16, 2026

Leaving Soon: Exceedingly Rare Vietnam
Sep 12, 2026

Final Hours of Our Labor Day Sale
Sep 7, 2026

Last Call: Save Up to 15% Sitewide
Sep 6, 2026

Save Up to 15% Sitewide Through September 7
Sep 5, 2026

Up to 15% Sitewide Savings Start Now
Sep 3, 2026
Blue Bottle Coffee on paid media
394 capturedCadence
~17/ wk
Last 30 days
72
Top platform

Single Origin: Mexico
Sep 29, 2026 · Meta

Experience the Art of Matcha at Home
Sep 28, 2026 · Meta

Discover Instant Coffee Like No Other
Sep 25, 2026 · Meta

Taste the Coffee That Started it All
Sep 22, 2026 · Meta

Served in Blue Bottle Cafes, Worldwide
Sep 21, 2026 · Meta

Craft Hōjicha from Uji, Japan
Sep 18, 2026 · Meta

Studio Grey Dripper and Filter Set
Sep 9, 2026 · Meta

Labor Day Savings Start Now
Sep 6, 2026 · Meta
Promotional history, record by record
275 records · latest 5 shown270 more offers sit before Oct 6, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Blue Bottle Coffee's competitive set
Benchmark on the same fieldsBlue Bottle Coffee’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Blue Bottle Coffee on social
66 capturedCadence
~3.3/ wk
Last 30 days
14
▼ 39%· vs prior 30d
Top platform
Facebook
Notes in Repose is out now. After years of listening, collecting, and bringing this record to life, it’s finally here. Our first-ever vinyl brings together eleven compositions from musicians across nine global cities Blue Bottle calls home. Created to feel as special in your hands as it sounds on the turntable, the record features a translucent vellum sleeve, original artwork, and liner notes. Notes in Repose is available now on limited-edition vinyl. Get yours at the link in bio, while it lasts.
Oct 6, 2026 · Facebook
Years in the making, Notes in Repose is a limited-edition vinyl featuring eleven compositions by musicians from nine global cities we call home. These are the artists moving jazz forward, and the music that continues to move us. Swipe through for a first listen to Side A. MEI SEMONES Hfoas (3:49) | New York Ethereal vocals and effortless bossa nova charm take center stage in this enchanting, bilingual serenade from rising Brooklyn-based artist Mei Semones. ALAN KWAN Trampoline (3:30) | Hong Kong Jazz guitarist Alan Kwan delivers a spirited and buoyant composition that bridges the gap between technical precision and pure warmth. AH-Q JAZZ ARKESTRA Letter from Afar, Pt. II (2:33) | Beijing A playful, kinetic energy drives spirited conversation between drum and horns in this joyful groove bringing musicians together from Beijing and Oklahoma. Learn more about Notes in Repose and the artists behind the record at the link in bio.
Sep 30, 2026 · Facebook
Behind every spin is a story etched in wax. Our first-ever compilation album, Notes in Repose, drops 10/6.
Sep 29, 2026 · Facebook
Ten artists. Nine cities. Years in the making. Introducing Notes in Repose, our first-ever compilation album. Coming October 6. Featuring artists from the global cities Blue Bottle calls home, Notes in Repose brings together local perspectives and sounds rooted in the character of each place. A view into jazz today, one track at a time. Join us at select Blue Bottle cafes on October 8 and 9 to give it a spin. Enjoy coffee and complimentary bites, take home a copy, and receive a free tote bag with purchase of the vinyl or a Giant Steps beverage, while supplies last. Subscribe to be the first to know when it drops, link in bio.
Sep 28, 2026 · Facebook
With Giant Steps, John Coltrane pushed harmony in new directions, bringing distinct notes together to create something entirely his own. We take the same approach to coffee. Our Signature Blends celebrate the art of blending, finding harmony and contrast between distinct coffees to create something new. Giant Steps, named after Coltrane’s landmark album, layers deep cocoa with sweeter notes of toasted marshmallow and graham cracker. Find your note in our Signature Blends. Every blend needs a strong foundation. Hayes Valley Espresso is the darker side of our Signature Blends, built around deep chocolate and brown sugar sweetness, with a full body designed to hold its own as espresso. Bold, steady, and composed with purpose. Find your note in our Signature Blends. A good composition isn’t always about perfect harmony. Sometimes it’s the contrast that makes it interesting. Bella Donovan brings that idea to our Signature Blends, pairing rich chocolate with bright, jammy blueberry for a blend that’s both familiar and unexpected. Different notes, better together. Find your note in our Signature Blends.
Sep 24, 2026 · Facebook
The Nespresso | Blue Bottle Coffee Collection, for our Vertuo system. Crafted with @BlueBottle, the renowned experts in specialty coffee. Exceptional coffee has never been this effortless. The Nespresso | Blue Bottle Coffee Collection is available at nespresso.com
Sep 21, 2026 · Instagram
Crafted with precision. Shaped by improvisation. Introducing our Coltrane Cold Foam, a fresh interpretation of our Giant Steps blend, shaped by the expressive spirit of jazz. Slowly cold brewed to reveal its deepest chocolatey notes, then topped with velvety vanilla chicory cold foam and freshly grated Okinawan black sugar. Available for a limited time at Blue Bottle cafes across the U.S.
Sep 16, 2026 · Facebook
Fall has officially arrived in our cafes. Our seasonal culinary menu features warming fall flavors like pumpkin spice, honey sage, maple pecan, and cranberry orange. Check our app to see what’s available near you https://t.co/ifKNn0C7Bm https://t.co/6JitwJHxCx
Sep 14, 2026 · X
What does the future of coffee taste like? Our newest limited-release Studio Blend — Beyond Arabica — explores this question unlike any coffee we’ve ever offered. This blend showcases coffee’s remarkable biodiversity, working alongside pioneering producers that are redefining what specialty-grade non-Arabica coffees can be. 🇮🇳The rare Excelsa component of this blend comes to us from South India Coffee Company. Lead by Akshay Dashrath and Komal Sable, SICC works with farms in the Coorg region to bring rare, climate-resilient Excelsa into the specialty spotlight. 🇻🇳The Canephora (Robusta) component comes to us from Great Cherry in Vietnam. They focus on producing high quality Robusta while advocating for producer equity and fair market pricing.
Sep 8, 2026 · Facebook
Our newest Signature Origin, Costa Rica Tarrazú La Lia Black Honey, comes from Luis Alberto and Oscar Adolfo Monge. These brothers were pioneers of Costa Rica’s micromill movement, and their dedication to quality and innovation continues to shape the country’s coffee story. We chose this Black Honey lot for its vibrant, fruit-forward profile. By leaving most of the coffee’s natural mucilage intact during processing, La Lia coaxes out layers of strawberry jam, blackberry, and caramelized sweetness in an expressive, beautifully balanced cup. Bring home a bag of this limited-release coffee, or try it expertly prepared by a barista in our cafes.
Sep 4, 2026 · Facebook
Our new home in Palo Alto is officially open. Join us at our University Avenue cafe just across the street from our old Varsity Theatre location. Set inside an iconic brutalist tower, the cafe interior translates bold architectural grids into warm tactile details. A structured yet inviting space. Stop by to and enjoy your favorite drink and explore the brand-new space. 525 University Ave. Suite 103 Palo Alto, CA 94301 6am - 7am Everyday
Sep 3, 2026 · Facebook
Our newest limited-release, Beyond Arabica. Crafted without Arabica, this blend combines fruit-forward Excelsa with full-bodied Canephora. It’s a rare taste of coffee’s remarkable biodiversity. Available on bar as a cappuccino or espresso in select cafes. https://t.co/Eq2NNw9Y9V https://t.co/BwW228bd34
Sep 2, 2026 · X