BARK’s marketing, tracked daily.
The latest creative BARK puts in front of shoppers — homepage, email, social and sms — captured on the day each one changed.
Latest creative
As of October 7, 2026
Email
A sea-riously good deal 🐙
Oct 7, 2026

Social
FacebookYou can't always control what happens at the other house, but that doesn't mean that what you're doing in yours doesn't matter. The conversations, the boundaries, the effort, ALLLL of it still counts, even when you don’t always have the full picture. Bark helps give parents in this exact situation a little more peace of mind by keeping an eye on things like texts, apps, and online activity, so you're not left guessing about everything. Keep showing up. Your kid is worth it, and you're not in this alone!
Oct 5, 2026
What we track on BARK
ShopVision captures the public marketing we see from BARK every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to October 7, 2026.
- Data types
- HomepageEmailSocialSMS
- Dataset
- Live
Which channels does BARK use?
All channelsHomepage is BARK's most-used channel. Jump to a channel below, or read straight down.
BARK homepage updates
172 capturedCadence
~14/ wk
Last 30 days
58
▼ 2%· vs prior 30d
BARK on email
82 capturedCadence
~6.3/ wk
Last 30 days
27
▲ 17%· vs prior 30d

A sea-riously good deal 🐙
Oct 7, 2026

A free cozy bed, sized perfectly for your pup
Oct 6, 2026

Here It Is, Your October Perk Has Arrived
Oct 4, 2026

Unleash the Christmutts Crew 🎃🎄
Oct 3, 2026

Your dog just filed for more toys
Oct 2, 2026

This free bed has 8 arms
Oct 1, 2026

Mickey & Friends is now at BARK ✨
Sep 30, 2026

💻 What happens when the Chromebook comes home?
Sep 29, 2026

A free Liquid Death gift just clawed its way in
Sep 27, 2026

The verdict is in ⚖️🔨 Your dog wins.
Sep 26, 2026

Have you heard the gossip at the dog park?
Sep 25, 2026

BREAKING NEWS! Secure a year’s worth of extra toys!
Sep 24, 2026
BARK on sms
90 capturedCadence
~10/ wk
Last 30 days
44
▲ 29%· vs prior 30d
Promotional history, record by record
168 records · latest 5 shown163 more offers sit before Oct 4, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
BARK's competitive set
Benchmark on the same fieldsBARK’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
BARK on social
94 capturedCadence
~8.2/ wk
Last 30 days
35
▲ 17%· vs prior 30d
Top platform
Facebook
You can't always control what happens at the other house, but that doesn't mean that what you're doing in yours doesn't matter. The conversations, the boundaries, the effort, ALLLL of it still counts, even when you don’t always have the full picture. Bark helps give parents in this exact situation a little more peace of mind by keeping an eye on things like texts, apps, and online activity, so you're not left guessing about everything. Keep showing up. Your kid is worth it, and you're not in this alone!
Oct 5, 2026 · Facebook
These lies are easy to believe because they're also easy to use as an excuse to avoid the harder, slower, or more uncomfortable choices. Distance with your kid isn't permanent. It can feel that way some days, but relationships shift. A little consistency, a little patience, and showing up even when it's not reciprocated yet can rebuild what feels lost. Monitoring and building trust aren't opposites either. You can know what's happening in your kid's online world and still give them room to grow, make mistakes, and build independence. One doesn't cancel out the other (especially when you’re using Bark!). Friendships can absolutely thrive without social media. Some of the strongest bonds kids build happen in person, with time and shared experiences. None of it happens overnight. But ALL of it is still possible!
Oct 3, 2026 · Facebook
Learn from my mistakes, and keep tech out of your child’s bedroom, especially overnight. It’s one of the simplest yet effective ways to help your child thrive.
Oct 2, 2026 · Instagram
Kids in foster care are among the most targeted groups for online predators and grooming, and taking their phones away often makes them less safe, not more. Adam Rodakowski is the Director of Foster Care at Greater Oregon Behavioral Health, where he leads a treatment foster care program serving 40 to 50 youth after nearly a decade in Oregon's child welfare system. He shares the two warning signs that forced his team to act. One was a teen who kept showing up with brand-new phones within days of losing one. The other was a known adult trying to groom a young person with a history of being trafficked. You'll hear why restricting devices led to runaways and broken trust, how his program rolled out Bark Phones and smartwatches to every youth after checking with the Oregon Department of Justice, and how early alerts about bullying turned potential crises into calm conversations. You'll also walk away knowing how to scaffold your own child's tech access by rolling privileges up and down instead of confiscating devices. Key insight: When a child keeps getting new phones and no one knows where they're coming from, someone is spending real money to reach that child without the guardian knowing, and that is a red flag no family should ignore. Connect with Adam on LinkedIn: https://www.linkedin.com/in/adamrodakowski/ Learn more about our Bark Community Partners program: https://www.bark.us/learn/solutions/ If you enjoyed this episode, please leave a review wherever you watch or listen. It only takes 30 seconds and helps other parents find us. Join the conversation in our Parenting in a Tech World Facebook community: https://info.bark.us/join-pitw Learn more about the Bark Phone, built with safety monitoring and parental controls from the ground up: https://www.bark.us/bark-phone
Oct 1, 2026 · Youtube
Parents, start the conversation about AI with your child this week. Keep reminding them that while chatbots can be a useful tool, they cannot replace real relationships or professional help.
Sep 30, 2026 · Facebook
Two innovators. One shared focus: Keeping kids connected and safer. 🛡️ Samsung and Bark are partnering to bring child-focused safety solutions to life. ⌚ #BarkWatch, built on #GalaxyWatch8, bridges the gap between a child’s first connected device and a smartphone. Tap the link in bio to explore 3 key considerations for building wearables with child safety in mind. 🔗
Sep 29, 2026 · Instagram
Those pictures you posted for grandparents and friends to see are just sitting there for anyone to take. Going private helps, but it's still not a guarantee. Even a follower you think you can trust can end up being someone who saves and shares more than you'd ever expect. And with AI now able to take an ordinary, fully clothed photo and turn it into something else entirely, the risks aren't hypothetical anymore. YOU are your child's first line of defense when it comes to their privacy. Here's where to start: ✅ Go back through old posts and delete what you can. ✅ Go private and review your followers list every so often. ✅ Even on private accounts, skip posting anything that identifies your kid: school names, locations, medical information. ✅ Save more of the everyday moments for texts and group chats instead of public posts. ✅ Before you post, ask yourself why you're choosing to share something and whether it's actually worth the risk. 🎧 More on this on the Parenting in a Tech World Podcast.
Sep 28, 2026 · Facebook
Every kid will face a version of this moment: something happens, and they have to decide in an instant whether to come to you for help or handle it alone. At the end of the day, your kid doesn’t need a perfect parent. They just need to know that they have a safe place to land, no matter what. Show them that place can be you.
Sep 27, 2026 · Facebook
If your kid brought home a school laptop or Chromebook this fall, here's something a lot of parents don't realize until later: it's probably not as locked down at home as it looks. Most school-issued laptops sit behind real safeguards at school: web filters, device management, usage policies. But a lot of that protection lives on the school's network, not the device itself. Once the Chromebook leaves school Wi-Fi and joins yours, some of those guardrails stay behind. And because the school owns the device, parents usually can't install their own controls the way they could on a phone they bought. This can leave parents feeling helpless to protect their child online. But the good news is this: there are simple questions you can ask and guardrails you can set to help create a safety net for your kid. We’ve compiled a list of tools for you here: https://info.bark.us/4h5REmT Parents and educators: has a school-issued device been a smooth addition in your house, or a whole new thing to manage?
Sep 26, 2026 · Facebook
Delaying social media isn't about restriction. It's about protecting the crucial time in your kid’s life when they’re still figuring out who they are, without a feed telling them who to be. The years before your kid gets social media matter so much more than most people think The friendships, the boredom, the making things up as you go, that's where kids actually become themselves. You're not taking something away by waiting. You're giving them more time to discover the world and become who they're meant to be. 🤍
Sep 24, 2026 · Facebook
If you’ve been debating whether you should let your kid have sleepovers, our new podcast episode is for you. 🎙️ We’re diving into the pros and cons of sleepovers, and how you can help keep your kid safe while still giving them opportunities to connect and have fun. Link is in our bio! 🔗
Sep 23, 2026 · Facebook
On the fence about letting your kid have Snapchat? This video is for you. These are honest answers from real parents in our Parenting in a Tech World Facebook group, a place where over half a MILLION parents share their experiences, ask the hard questions, and support each other along the way. Whatever question you're stuck on right now, someone in this group has probably already asked it.
Sep 21, 2026 · Facebook