Backcountry’s marketing, tracked daily.

Two ways to save big 🔥 (limited time only)

Aug 22, 2026

Summer Clearance: up to 70% off 😱

Aug 21, 2026

Up to 60% off: only a few hours left 👀

Aug 20, 2026

Ends tomorrow: Up to 60% off 💥

Aug 19, 2026

Up to 60% off camp & hike ends soon 🏕️

Aug 18, 2026

Heads up from your Gearhead 🤠

Aug 17, 2026

Extra 20% off ends tomorrow 🫨

Aug 16, 2026

Extra 20% off already on sale gear 🔥

Aug 15, 2026

The Backcountry Garage is open 🛠️

Aug 14, 2026

Up to 60% off. The sale got better 🔥

Aug 13, 2026

Now up to 60% off | Best deals of the season 💥

Aug 12, 2026

We'd move fast if we were you 👀

Aug 10, 2026

60% off gear: Limited time & stock

Aug 22, 2026 · Meta

Up to 70% off THIS YEAR’S gear

Aug 21, 2026 · Meta

Premium Outdoor Brands

Aug 20, 2026 · Meta

Aug 19, 2026 · Meta

Earn 10% Back on Every Order

Aug 18, 2026 · Meta

Aug 17, 2026 · Meta

Aug 15, 2026 · Meta

Aug 12, 2026 · Meta

Aug 10, 2026 · Meta

Aug 8, 2026 · Meta

Introducing Coalatree, the first brands in the new Backcountry Garage, a home for the next generation of outdoor gear. Coalatree makes sustainable outdoor apparel built for people who actually use it. Designed with intention, not trend cycles, their story deserved a bigger stage, and their gear deserved to reach more people. That’s where the Garage comes in: helping emerging brands find their audience without losing what makes them special.

Aug 21, 2026 · Facebook

Now up to 60% off THIS YEAR’S gear! Our Summer Semi-Annual Sale is ending SOON. Shop while supplies (and deals) last 🛒

Aug 20, 2026 · Facebook

There are outdoor brands you haven't heard of yet, and some you should have found years ago. From founders building in garages and small shops, to brands that have been the quiet standard in their category for years, the best product rarely finds you on its own. Having started in a garage ourselves, we know what it takes to build something from the ground up. Backcountry Garage is where emerging, differentiated, and quietly iconic brands find a home. Start looking, you might just find what you didn't know you were looking for.

Aug 19, 2026 · Facebook

testing out our new gear from @backcountry 👀 #ad lowkey jealous of my partners first ever backpacking/motorcycle camping setup, but excited to see where he takes it! FEATURED GEAR: • @alpsmountaineering Stealth 1 tent • @alpsmountaineering Trailblazer Air Pad • @nemoequipment Tempo 20 Sleeping bag • @blackdiamond Storm R 500 Headlamp Backcountry’s Semi Annual Sale ends August 22nd so don’t miss out on these deals! 🙌 #outdoor gear #campingsetup #backpackinggear #motorcyclecamping

Aug 18, 2026 · Instagram

Introducing Weekend Trip Report: a quick look at where someone spent their weekend. Real trips, real conditions, no itinerary required. This week, Ben and his dog Roo headed up to Lake Lackawaxen above Park City — and Roo had a breakthrough. Just under six miles round trip, and about twenty degrees cooler than Salt Lake, which is the whole point in August. Time it right and the trail’s full of wildflowers, with tiger salamanders in the shallows still looking like axolotls. Ben hiked in our pull-on shorts and a Merino Wool Tee — his reasoning being that Merino wicks the moisture and handles the bacteria, so you stink less. We’ll take it. The real story is Roo. Swimming has never come easy to her. It took years for her to get comfortable in the water, and she still won’t go deep enough to lose the bottom. Then Ben clipped on her Ruffwear life jacket to see what would change, and she turned into a different dog entirely. Floating that easily got her genuinely excited to swim — so excited that Ben had to physically hold her back to get the shot of the two of them jumping in together. If you want the long version, there’s a variation that climbs peak 10,420 on the way out and wraps around the mountains to drop back to the lot from the other side. Ben’s favorite. Where’d your weekend take you? Tag us! 🏔️

Aug 17, 2026 · Facebook

Fall's right around the corner, and we've got your back on layering. What your Gearheads are reaching for: Women's BGA Mockneck Fleece — warmth without the bulk, works as a base or a mid layer. Women's Patagonia Full-Zip Fleece — the classic. Zip it, hike in it, live in it. Men's BGA Waas Vest — core insulation, arms free for the climb, warmth without restrictions. Men's BGA Softshell Snap Shirt — technical fleece acting as a button-up. Secure pockets, warm fabric, and front snaps that take it from summit to dinner. Shop our fall favorites — link in bio. 👉🔗

Aug 15, 2026 · Instagram

Now up to 60% off THIS YEAR’S gear! Our Summer Semi-Annual Sale just got better. These deals are ending soon, shop while supplies last 🛒

Aug 12, 2026 · Instagram

What are your hiking non-negotianables? Ours is staying dry when mountain weather decides to do a 180. 🤝 @rab.equipment

Aug 7, 2026 · Facebook

#backcountrypartner Before you ask, Roo is safe, and she loves this. She’s wearing a bomber @ruffwear harness, and I’m in a @backcountry sun hoodie It’s become a bit of a ritual for Roo and I to hike PC Hill at the end of the day.  It’s a local spot that’s also known for evening sledders in the paragliding community. (An evening sledder is when you fly either a speed wing or a paraglider from the top of the hill straight to the bottom, with no intention of staying up for long. It’s just a way to have a quick, easy flight back down to the parking lot at the end of the day.) Roo is the best adventure dog I’ve had, my soul dog if you will... As A full-blown mutt, she seems to have a sixth sense about how to act in the wild. Her favorite way to descend is usually to chase me down the mountain, tearing down the hillside below me howling and barking while I fly above her. But I can’t always let her do that. Every once in a while, she seems genuinely excited to strap in and go for a flight herself. When she sees the harness she knows what’s happening, and I let her choose if she wants to fly. For Roo, it’s about hanging with dad, for me, this is about training her, so that maybe someday we can hike a bigger mountain together and fly down as a team. So far, I think she’s happier on the ground. In the air, I wrap my legs around her to take a little weight off the harness to keep her comfortable and let her know I’ve got her. She seems to love the view. It’s almost like she’s scouting out places to go look for squirrels once we land. When we’re back on the ground she has the same contagious energy of a human who just flew for their first time, thrilled to be on the ground, but so excited to have gotten to fly! I’ll keep letting her choose, and hopefully one day maybe she and I can hike and fly back down from Timpanogos or another big peak nearby.

Aug 6, 2026 · Instagram

It was amazing to witness the riding at the zinkinvitational . Recently, we were reminded to reach out to Eric (Mayumi’s dad) and Mayumi Wakefield to hear their reflections on the experience. Eric: “The day at the Pyramid Mountain zone is probably the part of the weekend that stands out most to me. We left before sunrise and spent the entire day in this incredible desert landscape. There were no perfectly shaped jumps or clearly marked trails. The riders had to look at the mountain, imagine a line, and then figure out whether they could actually ride it. As a parent, it was both amazing and a little intimidating to watch. Mayumi was surrounded by some of the most experienced freeriders in the world, but she was still responsible for making her own decisions. Nobody could tell her exactly what a line would feel like once she dropped in, and I could offer her little guidance as I stood there beside her. What made me proud was not simply what she rode. It was the way she approached the terrain. She took her time, watched the other riders, studied the consequences, and made decisions based on what felt right for her. She was not riding to prove that she was fearless. She was learning to trust her instincts while also respecting the mountain and the consequences. There was something powerful about watching a young woman stand in that environment and realize that she belonged there. She did not need to ride every line or be the boldest person on the mountain. She simply needed to be herself, make good decisions, and take the opportunities that felt right. That day reminded me that freeride is about much more than going big. It is about creativity, judgment, confidence, and knowing when to push yourself. Watching Mayumi continue to develop those qualities was one of the most meaningful parts of the entire weekend.” Mayumi: “Always keep it fun and don’t compare yourself to others. Everyone progresses at their own pace, so believe in yourself and focus on your own journey. Make smart decisions and don’t rush your progress. Success takes time, so be patient and enjoy the process. Most importantly, keep pushing to be better every day and have fun with i

Aug 5, 2026 · Facebook

Full kit, full send. Shop up to 50% OFF men's and women's apparel right now! 👉🔗

Aug 4, 2026 · Instagram

The first day of school is just around the corner, and Backcountry is your destination for backpacks, footwear & more back-to-school essentials that keep up from orientation to graduation day. Get outfitted for your new semester now.

Aug 3, 2026 · Facebook